Milwaukee's Daily Magazine Sunday, Nov. 8, 2009
Today
Hi: 66
Lo: 50
Mon
Hi: 60
Lo: 45
Tue
Hi: 56
Lo: 39
Section Sponsor
Article Tools
Print this Article
Make text larger
Related Twitter Posts

  • WMYX:
    Billy Joel - Tell Her About It link

  • WMYX:
    Five For Fighting - Chances link

  • WMYX:
    Patty Smyth - Sometimes Love Just Ain't Enough (w/ Don Henley) link

  • WMYX:
    Breathe - Hands To Heaven link

  • WMYX:
    David Cook - Light On link


Follow us on Twitter ...
In Milwaukee Buzz Blogs
WMYX to go all-'90s on Fourth of July weekend
WMYX will play all '90s music during the Fourth of July holiday.  
By Andrew Wagner
OnMilwaukee.com Staff Writer

E-mail author
More articles by Andrew Wagner

What is a blog?  For us it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Published June 10, 2009 at 12:31 p.m.
Tags: wmyx, kbzc, '90s, pearl jam, nirvana, entercom, 4th of july

Last night, I blogged about some obscure messages coming out of the camp at WMYX-FM (99.1).

This afternoon, we have some answers.

No, the station is not flipping formats, explains Tony Lorino, morning show producer and assistant program director at the Entercom-owned station. Instead of dumping its longtime "Mix" format, the station will drop its normal playlist in favor of all-'90s music over the Fourth of July weekend.

The station is soliciting votes for the "Top 99 songs of the '90s" now at its Web site.

The songs will span all genres of '90s music, including dance hits, hip-hop, grunge, singer/songwriters and more. The playlist will be similar to the one used at Entercom sister station KBZC in Sacramento, which adopted the '90s format late last month.

"The '90s are a different decade musically than a lot of previous decades and eras," Lorino said. "There was a lot of musical change. In the early part of the decade, pop music was Mariah Carey, Michael Bolton, Madonna and Billy Joel. Today, that's considered soft rock. Then came the alternative revolution, then hip hop and of course, grunge.

"For a short time, with The Mighty Mighty Boss Tones and Reel Big Fish, ska was popular. Thats the thing about '90s music. There were a million different genres."

Most of those artists still get significant playtime on the radio – WMYX, at times, plays songs from Nirvana, Smashing Pumpkins and Weezer – but rarely, with the specialized nature of programming today, can such a mix of genres be heard on standard, commercial radio.

"A lot of the music on WMYX comes from the '90s, already," Lorino said. "Thats our format. We were looking, do something fun over Fourth of July weekend, which is kind of a time to throw a party on the radio. We brainstormed, talked about class reunions, this and that. But we came back to this idea and said lets give it a try."

Voting is already open. Listeners can pick up to five favorite songs at a time, along with a favorite '90s memory.



More Information ...
Related links:

2 comments about this article.
Post a comment / write a review.

Recent Talkbacks ...

Posted by alba on June 10, 2009 at 1:20 p.m. (report)

In an unrelated story, WMYX has become a new advertiser on OMC.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5


Posted by devidia on June 10, 2009 at 1:03 p.m. (report)

Why not, I suppose. everything was better in the '90's.....better music...better TV for sure...and the tech boom...ahhh, the tech boom...

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5



Recent blogs/briefs by Andrew Wagner
UWM survives exhibition scare from Cardinal Stritch
Wednesday
Fortunately for UWM head coach Rob Jeter and his Panthers, Wednesday's was only an exhibition ...

No option for Alexander; Redd out with knee strain
Monday
The Bucks declined an option of Joe Alexander for 2010 and announced that Michael Redd ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Sign of the times...
Nov. 01, 2009
Did you ever think you'd see a Brett Favre Packers jersey on clearance? I didn't.

Jennings impressive again in home debut
Oct. 31, 2009
Brandon Jennings scored 24 points -- including 17 in the third period -- to lead the Bucks ...

Engineers picket Journal offices over contract
Oct. 29, 2009
Union engineers unhappy with their contract situation picketed outside the Journal Communications ...

OnMilwaukee.com is part of the In Click Network. Other In Click sites include: 30RockReport.com | Behind The Scenes at OnMilwaukee.com | BetterRecipes.org | Bimmer Digest | Brain Brawn & Body | BrewCityBeats.com | Brewcitybigscreen.com | britneysnation.com | BritPop Rocks | Brooklynbanter.com | CactusLeagueReport.com | Caffeinateddigest.com | Culinary Piedmont | Cycling Chainring | Daily Lost Update | Daily Milwaukee News | Daily Spa | DannyGokeyMilwaukee.com | Dogs Blogs | EarthFueled.com | Edible Wisconsin | FanaticPhotog.com | Gadget Deals and Steals | GolfLinksWisconsin.com | H1N1 Alerts | H1N1 Blog | H1N1 Prevention | H1N1 Reporter | H1N1 Tracker | HogEnthusiast.com | Informed Runner | iPhone Daily Report | Man United Nation | Milwaukee Brewers Nation | Milwaukee Bucks Blog | Milwaukee Dad | Minnesota Wild Nation | MomMilwaukee.com | My Super Stocks | MyGayMilwaukee.com | MyHangoverHelper | News on Draught | NY Mets Nation | OnAtlantaGA.com | OnAustinTX.com | OnBaltimoreMD.com | OnBirminghamAL.com | OnBostonMass.com | OnBuffaloNY.com | OnCharlotteNC.com | OnCincinnati.com | OnClevelandOH.com | OnColumbusOH.com | OnDallas.com | OnDCmetro.com | OnDenverCO.com | OnDetroitMI.com | OnDoorCounty.org | OnFortLauderdale.com | OnGreenBay.com | OnHartford.com | OnIndianapolisIN.com | OnKansasCityMO.com | OnLakeCountry.com | OnLosAngelesCA.com | OnLouisvilleKY.com | OnMadison.com | OnMemphisTN.com | OnMiamiFLA.com | OnMilwaukee.com Cars | OnMilwaukee.com Metro Headlines | OnNashvilleTN.com | OnNewOrleansLA.com | OnNYCny.com | OnOrlandoFL.com | OnPalmSprings.com | OnPhiladelphia.com | OnPhoenixAZ.com | OnPittsburgh.com | OnPortlandOR.com | OnProvidence.com | OnRichmondVA.com | OnSacramento.com | OnSaltLakeCity.com | OnSanAntonioTX.com | OnSanDiegoCA.com | OnSanFran.com | OnSanJose.com | OnSeattleWA.com | OnSinCity.com | OnStLouis.com | OnStPetersburg.com | OnTampaBay.com | OnTucsonAZ.com | OnTwinCities.com | OnWichita.com | OnWindyCity.com | Packers Posts | Porsche 911 Fans | PriusFans.com | Roller Derby Network | SnuggieFans.com | SummerfestRocks.com | Swine Flu China | Swine Flu Reporter | The 24 Reporter | The Barack Obama Fan Club | The Brilliant Manager | The Comic Book Reporter | The In Click | The Office Fan Blog | TheHDTVReporter.com | TheNetbookBlog.com | TheNewParentBlog.com | Trueguitarheroes.com | Vintage Mets | VW Busses | WaukeshaWeekly.com | Weekly Media News | Wisconsincustomhomenews.com | WisWomen.com | Woodworker Digest