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Sunday Sound-off: Do early morning Black Friday sales have great deals?
Numerous Wisconsin outlet malls opened at 12 a.m. on Black Friday.  
By Molly Snyder Edler RSS Feed Twitter Feed
OnMilwaukee.com Staff Writer

E-mail author | Author bio
More articles by Molly Snyder Edler

Published Nov. 25, 2007 at 5:23 a.m.
Tags: black friday, shopping, malls, target, wal-mart, christmas shopping, sales

Thousands of people piled into their cars in the wee morning hours this past Friday, hoping to score big-ticket items on the cheap. In some cases, the sacrifice of waking up a lot earlier than normal, battling the cold and dealing with shopzillas who would knock down a nun to grab the last Xbox is totally worth it. But others watch these people on the news and scratch their head in disbelief, wondering why anyone would subject themselves to the consumer hell otherwise known as Black Friday.

But what about you? Did you, or would you, shop at 5 a.m. or earlier on Black Friday?

No way.
I think it's absolutely nuts that people endure Black Friday just to save a few dollars. The discounts aren't that great, and if they are, there are usually only a few of the sale items in stock. Black Friday is a scam and just a way to kick start the shopping frenzy that most Americans believe is synonymous with the holidays. You couldn't pay me to shop at 5 a.m. in a store filled with those materialistic lunatics.

Heck, yes. Sure, there are people who take it too seriously, but most of the early morning shoppers on Black Friday love the tradition of day-after-Thanksgiving shopping and the chance to get stoked about the upcoming holidays. I wouldn't want to do it every week, but once a year, it's a lot of fun. And despite what some people say, the savings on Black Friday are spectacular.

3 comments about this article.
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Posted by llpierce on Nov. 26, 2007 at 12:35 p.m. (report)

I think those folks who wait in line for hours just to get a few bucks off the "latest" whatever are insane. You can get the same deals by logging onto the stores' websites, in most cases! Plus, it seems that most of those items are for kids. Pardon me, but do kids REALLY need the absolute latest toy to come out the second it's released? Kids need to learn about disappointment and that they're not always going to get what they want! (I want a million bucks, but I don't see anyone coming forward to give it to me! Maybe a good, swift kick in the pants.....)

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Posted by Paralegalit on Nov. 26, 2007 at 9:57 a.m. (report)

I have been an avid watcher, and shopper on Black Friday. Stood in line in the freezing cold to be first to get X toy/electronic/whatever. Here is the deal - There are a few GREAT deals to be had, but usually on very specific items with few quatity at the stores (Menards is an exception, they often have a large supply of the best deals). There are other "deals" to be had, but those deals will happen throughout the season. So, basically only worth the trip if you have your eye on one of the great deals, and you are 1-10 in line Friday morning (or Thursday night:)

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Posted by Lenny53149 on Nov. 25, 2007 at 1:32 p.m. (report)

If the shoppers weren't in such a hurry to buy, and stayed at home on BLACK FRIDAY, the stores would lower their prices on Saturday because they would need the sales to make their goals.

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