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The NYT takes notice of the Marcus Center's lights. (Photo/JR Krauza) |
| By Jeff Sherman OnMilwaukee.com Staff Writer Photography by JR Krauza E-mail author | Author bio More articles by Jeff Sherman |
| Published July 28, 2008 at 12:45 p.m. |
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In June, I included the lighting project at the Marcus Center for the Performing Arts in OnMilwaukee.com Recommends. The building has been transformed into art itself, and it's quite a site to see. Focus Lighting, Inc., a world-renowned lighting design firm, projects a mixture of colors onto the façade of the Marcus Center.
Today, nyt.com takes note (Focus Lighting is based in New York) and the Downtown Milwaukee performing arts institution gets some national play in a story titled "Fans of L.E.D.'s Say This Bulb's Time Has Come." The Marcus Center is featured in the story that discusses the merits of light emitting diodes, or L.E.D's. The building also is featured in a photo.
Here's the text from the story that ran in the Times' Technology section:
Paul Gregory, the president of Focus Lighting, a New York-based lighting design firm, sees possibilities with L.E.D.'s that other technologies do not offer. He used L.E.D.'s to light the exterior of the Marcus Center in Milwaukee, recreating the look of a Georgia O'Keeffe painting, with continually changing colors.
"The Marcus Center lighting will require no maintenance for 15 years," Mr. Gregory said. "That's a dream for a lighting designer."
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