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In Kids & Family Blogs
Lands' End says moms love to talk weather
Lands' End is a cothing company based in Dodgeville, Wis.  
By Molly Snyder Edler RSS Feed Twitter Feed
OnMilwaukee.com Staff Writer

E-mail author | Author bio
More articles by Molly Snyder Edler

What is a blog?  For us it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Published Sept. 25, 2008 at 7:48 p.m.
Tags: lands' end, weather

Recently, I received a press package from Lands' End about its winter outerwear. However, it wasn't the wool pea coats or the earflap hats that got my attention. Instead, it was the statistic in the first paragraph of the letter sent with the press kit that made me say, "Wow."

Here's what it says:

"A recent survey conducted by Lands' End of over 1,000 online moms found that nearly half (47.7 percent) said 'the weather' is a conversation they talk about two to five times a day."

Really? Two to FIVE times a day?

I'm a mother and I talk about the weather about once a day, and at that it's usually more of a brief comment like, "What a beautiful day" or "Hmmm, where's the umbrella?"

Now I wonder if I'm in the minority. Moms, talk to me. Do you chat about the weather this much?



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Posted by firefly on Sept. 30, 2008 at 8:21 p.m. (report)

I'm a bit of a weather junkie...I think about the weather more than 5 times a day and I talk about it probably 3-5 times a day, and for them that is only average, not the extreme. I also do a lot of small talk with neighbors and co-workers that invariably has to do with the weather, at least initially.

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Posted by Shorewood mom on Sept. 26, 2008 at 2:23 p.m. (report)

Nope, not me! At the most I check the weather once and then pass it on to the family so everyone dresses appropriately. That's it..

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Posted by MKE Daddee on Sept. 26, 2008 at 8:27 a.m. (report)

My baby mamma talks about it an average of once a day, tops!

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