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Talk is cheap
When Dan Wieden coined the phrase, "Just Do It," for Nike back in '88, he pretty much said it all.  
By Michael Stodola RSS Feed
Special to OnMilwaukee.com

E-mail author | Author bio
More articles by Michael Stodola

What is a blog?  For us it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Published Oct. 20, 2009 at 1:04 p.m.
Tags: just do it, goals


I'm at a company party eating little food when I run into a co-worker's husband. And immediately, the Rolodex of subjects to chitchat about starts flipping in my brain. I had recently read a blog post about his convertible MG. I, myself, was fantasizing about an MG via eBay, so I brought it up.

"Loved the MG blog," I opened. "I was just looking at them on eBay. You know, I always wanted an old knock-around convertible myself." He almost immediately shut me down.

"Just do it then," he quipped in return. "I mean you can talk all you want about it, but nothing's going to happen until you go pick one up."

As tumbleweed rolled by, I attempted to look over my Rolodex again.

But, damn, if he wasn't right. I do talk a lot about things in my verbal daydream of plans, schemes and fantasy. Was I REALLY going to buy an MG? Nope, but I loved the idea. I love lots of ideas: Scuba diving in Indonesia, restoring a '32 Ford Coupe or building a 100 percent sustainable home all come to mind.

Sure, I scuba dive, and I owned a '54 Chevy pick-up for a spell. However, many things are simply talk-talk-talk.

So, once I gave my self-esteem a little CPR, I vowed to cut down the chatter and take action. When Dan Wieden (famous ad guy) coined the phrase, "Just Do It," for Nike back in '88, he pretty much said it all. The power rests within the action. In the deed, the glory. I'm not sure, but this frenetic, little encounter could have ignited my midlife crisis. I turned 44 this year, and my bucket list has suddenly become of major importance.

Taking his advice, I took action.

I realized that I'm a biker without a bike, so I took the motorcycle safety course offered by Hal's Harley-Davidson. I got my cycle license and I'm purchasing a Road King. I also wanted a tattoo -- yes, I'm 44. So, I designed it and drove to AdamBomb on the MLK and did it -- a big-ass snake on my forearm. And the hits keep rolling ...

The more I act, the more my life becomes worth living.

Specifically, the more I EXPRESS myself, the better life gets. Maybe it's living in the corporate world for so long, or being generally wimpy, that has made this new, active lifestyle so fulfilling. To hell with the future -- let's do this thing now! Or in the silky words of Marlon Brando in "The Wild One," "Now, listen, you don't go any one special place. That's cornball style. You just go." (He snaps his fingers.)

So, what's next? I hesitate to say. But within the year, a scuba trip to Central America, a multi-state motorcycle trip and an Olympic-length triathlon. Enough said.

5 comments about this article.
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Recent Talkbacks ...

Posted by CoolerKing on Oct. 23, 2009 at 7:21 a.m. (report)

Unless you have the time, cash or mechanical savvy you're better off not having that MG. As a former owner I experienced a loss of time and cash. However, it did take me to school on mechanics.

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Posted by Victor Golf on Oct. 20, 2009 at 4:11 p.m. (report)

Good for you! Enjoy your new activities. Hopefully it won't leave much time for writing blogs.

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Posted by Idle1 on Oct. 20, 2009 at 1:58 p.m. (report)

Sounds like you were simply attempting to make small talk with a stranger at an office party. That guy was rude!

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Posted by mstodola on Oct. 20, 2009 at 1:50 p.m. (report)

Yes, sandstorm. And most of the time, it's solid advice.

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Posted by sandstorm on Oct. 20, 2009 at 1:21 p.m. (report)

all that guy did was clean up the age old phrase "shut up already"

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