Kramp, 102.1 part ways
Morning show co-host Brian Kramp posted a Facebook message on Monday morning, stating he is no longer with WLUM-FM 102.1, where he has worked since 2006.
"I want to thank all of you that have listened to the Kramp and Adler show. As of today FM 102/1 has decided to end their relationship with me, Kramp," the message said. "Any e-mails, phone calls, comments can be directed directly to them. From the bottom my heart, thank you!"
Kramp and Jon Adler replaced the "Bob and Tom Show" on 102.1 in March of 2006. Since then the two created some pretty well-known bits that were a mainstay of their morning drive-time show.
"Who's More Sheboygan," pulling headlines in the community to the north, and tapping posts on Craigslist "Missed Connections" were unique and ways the two DJs created original work to pull in a greater audience share.
The station, part of the Milwaukee Radio Alliance, already pulled Kramp and Adler's bios off of its website and deleted the Facebook fan page and Twitter account for the show.
"Kramp is a great guy," said vice president and general manager Bill Hurwitz. "I enjoyed working with him for seven years and only wish him the best."
The station will move to a more music-driven format in morning drive with more details coming soon. When asked if future programming may go syndicated, Hurwitz said the station is committed to keeping it close to home.
"We take local very seriously," Hurwitz said. "We will super-serve the 18-34 group and spill over a little at each end. We are not Wall Street … we are committed to being local."
Ian McCain, who currently hosts the night shift, will be working in the morning with a music-driven format for the rest of this week, program director Jacent Jackson said.
"Brian Kramp's contract was up for renewal. The company made the decision not to renew the contract," Jackson said Monday afternoon.
In essence, this move cancels the "Kramp and Adler" show. Jackson said that the station will start on the development of a new local morning show.
"We gave him a chance to say goodbye on Facebook today," Jackson said of Kramp's departure. "I wish him all the best."
Idiotic move. So now 102.1 will be like every other station in town - celebrity gossip, some bit about helping a listener with their love life, movie reviews and so on. These two actually had original topics like those cited in this article. Even their celebrity interviews were better because they actually asked original questions - you could tell the people interviewed often sounded surpised that they weren't being asked the same tired questions as every other radio station. Stupid move 102.1. Absolutely stupid.
What a great idea emills81! I would totally tune into a podcast!
I enjoyed this show for at least 3 years on my morning commute. Up until 2 years ago when I found out about podcasts. These guys should start a Milwaukee based podcast of all things local. With all the time spent in Milwaukee I know they have some great stories that could never be told on traditional radio. Also Im sure they have some great local connections to get interesting guest local and national. Podcast are free, uncensored, and for the most part commercial free. I havent listened to local radio since. Maybe onmilwaukee can sponsor A Kramp and Adler podcast?
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