Milwaukee fashion pioneer Ma Jolie/ Footgear, quietly closed its doors at 2583 N. Downer Ave. at the end of June.¬† The retailer that sold both men's and women's fashions, jeans, jewelry, footwear and more had been at its East Side Milwaukee for 39 years.¬† It has a second location that remains open at Bayshore Town Center.
A sign on the space reads: ¬†
"Ma Jolie - Footgear will be closing this Downer Avenue location on June 30, 2014.¬† We wish to thank everyone who has supported our store over the past 39 years!¬† We will continue our business at the Bayshore Town Center location.¬† We look forward to seeing you there soon!"
Manager Andrea Peiffer also confirmed the closing via email, reminding Milwaukee that it's still open at Bayshore.¬†
The closing is a bit of blow to one of Milwaukee's best streets.¬† While growth continues on Downer Avenue with Pizza Man, a recently renovated and expanded Starbucks, the seemingly always busy Boswell Books, the new Deja Vu on Downer, a new¬†Bel Air Cantina¬†replacing Via and more, losing a local retailer and signature business is a loss.
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