They’re so damn comfortable. A bit torn, faded in some spots and probably dated. Yet, they’re easy, still retro stylish and even though the brand isn’t as hot as it used to be they’re still cool.
Indeed, you love your favorite pair of jeans. Don’t we all? Those old Levi's that are probably an outdated number but still a solid piece of your wardrobe.
Yet, a part of you thinks it’s time for a new pair or, at least time to throw away this pair.
Ask a handful of local people about Milwaukee and chances are that someone will use a reference like, "it just fits you like your favorite pair of jeans." Or, "it’s so easy, not too big and not too small." "Just right."
Without a doubt, we all love the Milwaukeeiness of Milwaukee. There’s a way to things here and, yes, it’s easy to navigate, park, explore, dive into and generally live in. Milwaukee’s great. I love it.
Yet, if our city fits us like our favorite pair of jeans how long before too many holes and tattered and frayed edges lead to problems or stuff hanging out where it shouldn’t be?
Milwaukee’s come a long way in the past 12-15 years. Development, technology, infrastructure and, of course, media (he says patting his company on the back), dining, entertainment and sports. Given our population size, we probably support more entertainment than we should in this area. But, that’s a testament to our loyalty, hard working nature and our gritty Milwaukeeiness. We’re a dedicated bunch, for sure.
Should we, though, continue to be that old pair of Milwaukee jeans? Are they good enough? No. So, today I’m recycling a pair and think Milwaukee should, too.
Milwaukee’s home. And cities are always evolving and never complete. Thus, Milwaukee will never be done. It’s dynamic and it rocks. But we need more upcycling. More innovation. More collaboration. More Milwaukee story telling. More Milwaukee ambassadors. More Milwaukee love. More mixing. Innovative transit options. More shaking things up. More people breaking through the resistance that we too often feel and doing big things. More people also doing the little stuff on this list.
Reality is that new, nicer jeans are just more appropriate than that tattered pair. Milwaukee needs to continue to realize this. Many believe and embrace this already. Do you?
No Talkbacks for this article.
Post your comment/review now
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Jeff Sherman
Published Oct. 27, 2016
The Milwaukee Jewish Federation holds its Economic Forum 2016 today, Oct. 27 at the Pfister Hotel. This year's event features Vivek Wadhwa as the keynote speaker, a futurist who is recognized as Silicon Valley's most provocative voice for his ideas on technology trends, globalization and U.S. competitiveness.
Published Oct. 17, 2016
Just in time for the approaching holiday season, Milwaukee-based Small Shops United has partnered with Hunger Task Force to promote its 2017 Exclusive Gift Pack. And since it's Dining Month here at OnMilwaukee, I thought I'd tell you a bit more.
Published Oct. 13, 2016
The savings and financial app world has plenty of room to grow, and Milwaukee-based startup Milo wants to make change happen with its soon to be released app. I caught up with one of the co-founders recently to find out more about Milo.
Published Oct. 12, 2016
This weekend, The Arts Page, with host Sandy Maxx, tells the story of Locamoji and shows how our team spearheaded by creative director Jason McDowell designs, develops and deploys the Locamojis. The episode is called "arts in a flash."
Published Oct. 1, 2016
Sojourner has partnered with MilwaukeeHome to create special edition, purple MilwaukeeHome T-shirts to help raise awareness about domestic violence and its impact on our community.
Published Sept. 29, 2016
Beginning today, all 125 McDonald's restaurants in Southeastern Wisconsin have expanded All Day Breakfast menu items to include McGriddles and Biscuit breakfast sandwiches.
Published Sept. 15, 2016
We are Marquette! U-rah-rah! Wisconsin! It's really no surprise that both Marquette University and the University of Wisconsin-Madison rank in the top 20 for "colleges with the most school spirit."
Published Sept. 8, 2016
This weekend and next week you'll have the chance to casually explore the custom fit clothing world of J. Hilburn as the brand brings its fashions to Milwaukee via the #JHFitTour at three local destinations.
Published Sept. 2, 2016
The Milwaukee Public Market will encourage people to "pet their whistle" as it helps raise money for the Wisconsin Humane Society this weekend.
Published Sept. 1, 2016
Milwaukee visionary and philanthropist, Michael Cudahy, has lost his swans and needs help locating them.