Hats off Beth Nicols, Milwaukee Downtown, the mayor's West Wisconsin Avenue workgroup and The Marcus Corporation for finding a use for the front end of the old Grand Theatre on Wisconsin Ave. The movie house, 212 W. Wisconsin Ave., closed in 1985. ¬†
Last year, Milwaukee Downtown, the business improvement district in Downtown, improved the building with some cool signage and photos, but in May it will convert part of the old theatre into a new Visitor and Newcomer Information Center.
"A Public Service Ambassador will staff the ticket booth at least 40 hours a week. Much like our Traveling Information Kiosk (TIK) or Bicycle Information Kiosk (BIK), visitors and newcomers will be able to seek us out for all things Milwaukee in a year-round location," said the organization in an email announcing the plan.
Many have been pushing for a new use for this space and I truly think this is a solid use, and one that should continue to bring more life to Wisconsin Avenue. West Wisconsin Avenue is active already, and it's encouraging to see continued progress.
And before you start complaining about Wisconsin Avenue, the Shops of Grand Avenue and the difference between West Wisconsin Avenue and East Wisconsin, I challenge you to walk Wisconsin Avenue during lunch hour. It's dense, diverse and amazingly clean for the amount of use that it gets. It's up to us as a community to continue to improve it.
So, again, hats off to the groups and people that made this improvement happen.
No Talkbacks for this article.
Post your comment/review now
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Jeff Sherman
Published Aug. 20, 2016
Corner Bakery will replace the Baker's Square at 1305 E. Capitol Dr. in the Village of Shorewood.
Published Aug. 11, 2016
OnMilwaukee is once again honored to support Potawatomi Hotel and Casino's Heart of Canal Street program. As a long-time partner and passionate community advocate we're also thrilled to announced that this year we'll help support our long-time partner, the Milwaukee Public Museum (MPM).
Published Aug. 9, 2016
You'll be skeptical, I'm sure. But I think you'll love the new Nexflix documentary "Tony Robbins: I'm Not Your Guru." It's an amazing look at motivational speaker and his team as they hold one of his marquee events in Boca Raton, Fla.
Published Aug. 8, 2016
Milwaukee's iconic Marcus family will be featured in the new season of "Project Runway," as Linda Marcus has landed a spot as a contestant on the Heidi Klum-hosted show. The next season begins Sept. 15 on Lifetime.
Published July 24, 2016
Agents and their families flock to Milwaukee every year this week, and each year I love the buzz that's created by adding 11,000 visitors to Downtown Milwaukee. As a community, we need to champion the corporations that choose Milwaukee as their home, so thanks NM!
Published July 15, 2016
Curious minds want to know who is behind a regular bakery bonanza in Downtown Milwaukee. Several residents in the neighborhood tell me that streets and bridges are consistently laced with multiple bakery items several times per week.
Published July 12, 2016
There's something missing this week: the energy, buzz and excitement that only Summerfest brings. As the state's economic and entertainment center, Milwaukee gets most of the love, but with healthy arteries and suburbs, everyone wins when Summerfest shines.
Published July 2, 2016
Sure, he played the exact same encore as he did the last time he was in Milwaukee. But on this near perfect Summerfest night, Blake Shelton was different - different in that he's now a much bigger star, which he used to his advantage Friday night.
Published June 23, 2016
Check out the latest podcast from Bill Simmons featuring Jimmy Butler - and, germane to us here, including several Marquette and Milwaukee mentions. In fact, Butler says several times "I love Milwaukee," citing his days and degree at Marquette.
Published June 21, 2016
Former Milwaukee Bucks guard Ray Allen and his wife have opened one of the country's first all-organic "fast food" restaurants in Miami. Called Grown, it's getting rave reviews on Facebook, and, from the photos I've seen, I want to eat there right now.