I told you earlier this month that Bartolotta Restaurants plans to open its Northpoint Custard stand for the season on May 17. They did just so.
But, this weekend they'll go above and beyond by giving away free burgers to the first 200 people in line beginning at 10:30 a.m.
In addition, the building has new pink cow spots to celebrate the company's Care-A-Lottas charity arm that will co-chair the 2012 Race For A Cure Southeast Wisconsin event on Sept. 23 along Milwaukee's lakefront.
Joe and Jennifer Bartolotta will use their voices to raise awareness and lead a team of more than 500 employees, friends and family who will raise funds and participate in the event. Additionally, Northpoint Custard will offer an exclusive beverage all summer called Komen-Ade. It's a pink lemonade, and all proceeds will be donated to Komen.
Northpoint Custard also will serve as a hub for free breast health and screening information for visitors throughout the 2012 summer season.
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