Like Us
Follow Us
Downtown: Former Borders' space has new "for lease" marketing
Borders opened in Downtown Milwaukee in 2002 in the former Marshall Field's building that now also houses American Society for Quality, Visit Milwaukee, other office tenants and Residence Inn Milwaukee Downtown. It, of course, closed this winter.
Now, the space is being creatively marketed using the prominent windows at the location.Â
The new leasing campaign was developed by Jay Filter and contains creative, bold and fun messaging that just might help attract the perfect tenant. Mid-America Real Estate is listing the more than 18,000-square foot space. Â
My picks? As I've written, Alterra Coffee would be great. On the retail side, I'd take an Apple Store any day. Â
Anyway, enjoy the signage. Â I've posted several in the gallery above.
Permalink
Print
Talkbacks (3)
Share this: 
Talkbacks
hardgeminiguy | July 26, 2011 at 7:51 p.m. (report)
A book store downtown--Half Price Books needs a downtown location. The old Borders space must be cut up for several retail stores. Borders had far too much space-the childrens section, alone, was too large. Aldi's should add a downtown location. Aso, an Old Country Buffet.
| Rate this: |
boozehound | July 26, 2011 at 12:37 p.m. (report)
my guess is a cricket wireless store and a jj's chicken
| Rate this: |
 |
3 comments about this article. Post your comment/review now |
Facebook comments
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Jeff Sherman
Milwaukee's fashion district expanding
Published June 19, 2013
New banners promoting the MKE Fashion District are flying in front of the stores and boutiques on Water Street, and they look good while helping to create a connection to the Third Ward.
Get me out of Milwaukee?
Published June 18, 2013
WSJ.com joins the Milwaukee residency requirement debate by talking to Fire Captain Rich Matiszik who says he can't leave the city and move to the suburbs without quitting his job.
This passage needs some love
Published June 18, 2013
Even on the brightest and most beautiful day, the walkway under the freeway on Water Street between Downtown and the Third Ward is gloomy. At night, it's (of course) even darker and intimidating for many. This needs to change.
Kanye West projects in Milwaukee
Published June 15, 2013
Kanye West continued his creative kick Friday night in Downtown Milwaukee and 21 other North American cities with projections of himself on buildings.
The Next Economy: Milwaukee
Published June 8, 2013
Be sure to check out America 360 "Milwaukee Week" content within NationalJournal's "The Next Economy" section.
Where are the popsicles, Milwaukee?
Published June 7, 2013
The gourmet, "artisanal" - if you will - popsicle is taking off as a dessert of choice in many restaurants and hotels around the county. But, where are they in Milwaukee?
Phillies dive into AJ Bombers
Published June 6, 2013
Last night, since the team was already in town, Ryan Howard, Jimmy Rollins, John Mayberry, Jr., Delmon Young and Dominic Brown dined at AJ Bombers in Downtown Milwaukee.
Milwaukee graduates onto another top 10 list
Published June 4, 2013
Milwaukee's made yet another top 10 list. Last month, CreditDonkey looked at 50 of the largest U.S. urban areas and considered three factors as they related to recent college graduates.
What's your flying car?
Published May 28, 2013
Flying Car, June 1-10, replaces Milwaukee Innovation Week and ironically happens just one month after Terrafugia Inc., the developer of the Transition street-legal airplane, announced its vision for the future of personal transportation.
Happy Small Business Week, Milwaukee
Published May 20, 2013
We're all in it together, so this week the City of Milwaukee's Small Business Conference will feature meetings, conferences, work shops, round tables and more. All with the goal of growing and developing the area's business arena. Kickoff is tonight with events all week.
