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Milwaukee's Daily Magazine for Wednesday, April 23, 2014

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Summerfest rocks.
Summerfest rocks. (Photo: David Bernacchi)

Is Summerfest the most successful feather in Milwaukee's cap?

I love Summerfest. And, I love that it's evolving and making the necessary changes to meet the ever fickle needs of today's concert and festival goers.

So, after hearing local talk show host Mark Belling's Summerfest recap yesterday, I have to wonder if Summerfest is the most successful feather in Milwaukee's cap?

It's easy to argue that nothing is as successful as, or has the longevity of Summerfest. Of course, there can and will be many apples to oranges comparisons. But, when you consider Milwaukee's size (or lack thereof), it's almost amazing that Summerfest exists here. And, especially in a community that seemingly packs the majority of its outdoor entertainment into the months of June-October.  Summerfest excels and has for 45 years.  

Most cities would die for one day of Summerfest, and we have 11. Eleven headliners, countless side stages and all for less than $20 per day. Bitch and moan as you will about beer and food prices, but Summerfest is a bargain and one that we all need to step back and probably better appreciate.

I went three times this year, and – yes, sweat my butt off – but had great times and saw some amazing music.

There are a ton of wildly successful entities and organizations in our community, but few have done what Summerfest does each and every year. Is it the most successful?  Debate as you will.  

Regardless, to the Summerfest team and to all of us who support the World's Greatest Music Festival, I say cheers!


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