Low's minimalist music leads to maximum indie success
"I'd guess that an overwhelming majority of people who exist in the world do not like what we do."
This is not a typical interview sound bite. In most interviews, musicians and performers want to give a reporter quotes that will sell their product, their sound and tickets to their upcoming show.
Yet the quote from Alan Sparhawk, the lead singer and guitarist for the indie band Low, neatly encapsulates the stripped down, glamor-free and honest allure of the group's music, which it will bring to the Turner Hall Ballroom tonight.
The band originally formed in Duluth, Minn., in 1993. Sparhawk was in another band at the time that worked out of Superior, when he, his wife and the band's drummer Mimi Parker and John Nichols, Low's original bassist, starting toying around with some new songs with a very unique, sparse sound.
"When we started Low, it was sort of out of curiosity and out of this fascination with minimalism, repetition and those kind of things," Sparhawk said.
At the time, grunge music was becoming a mainstream brand of music, with bands like Nirvana and Pearl Jam moving from their underground origins into popular household names. As a result, Low's smaller, quieter music sensibilities served as a response and an alternative to the loud, punk sound that was dominating radio and pop charts.
"We weren't necessarily trying to be contrary," Sparhawk said. "It's just that when we started, we were looking at being very minimal, quiet and subtle. We knew it was going to be against the grain of what most people were getting excited about at the time. But I guess that was a part of the appeal: making something new and challenging people."
Low released its first album, "I Could Live in Hope," in 1994, and after a few more albums, the band began to develop a reputation on college radio stations, a quality fan base through touring and the label of critical darlings. As they and their unique sound grew more popular, however, people attempted to find a label or genre for Low's modest style of music.
The resulting title was slowcore, a label that Sparhawk at one time called the cheesiest category placed upon Low. After some time, however, Sparhawk lost his antagonistic feelings toward the branding and now sees its purpose.
"I'm perfectly satisfied with people starting out putting a tag on (the band's sound) and then spending the next couple of decades proving those people wrong," Sparhawk said.
"Labels are fine. I mean, heavy metal; okay, well then you have a pretty good idea of what that sounds like then. It's not going to sound like Bob Dylan. We were slow, and there's something about the word core that makes it sound DIY, punk and underground, so I guess that's pretty accurate as well."
Since the debut, Low has produced eight more studio albums, including its most recent, "C'mon," in 2011. The band has reached a nice level of indie popularity, with rock legend Robert Plant saying complimentary things about Low's 2005 album "The Great Destroyer," and a few songs appearing on television shows like the British teen drama "Skins."
However, even with this increasing public appreciation, Sparhawk still views the band as perpetually outside of the mainstream.
"I don't know if mainstream music really plays into what we're doing," Sparhawk said. "We've never been railing against or reactionary against something as much as this is just what we're really interested in. From day one, we knew that we were against the grain of what was going on, and we essentially planned for that as a band."
Despite that preparedness, Sparhawk admits that the line between audience accessibility and a creator's own goals of challenging and interesting content must always be discussed.
"The question is always there," Sparhawk said. "When you're writing something, the first question is always, 'Is this good? Do I like it?' Then the sub-question is, 'Do you think anybody else will?' Sometimes, the answer to that is 'I don't care' because how I feel about this is strong enough."
According to Sparhawk, it usually depends on a song-by-song basis. For instance, a song, like "Pretty People" off 2007's "Drums and Guns," needs to communicate with listeners since the lyrics find their importance and significance by explicitly addressing the audience. On the other hand, Sparhawk noted there are other songs that "I can sing to just myself, and I'd be just as happy."
Low just finished mixing its latest record, "The Invisible Way," which is aiming for a release date in March. In a change of pace from their previous records, Mimi Parker sings on about five of the album's 11 tracks instead of her usual one or two.
"I think a lot of people like her voice better than mine," Sparhawk noted with a laugh.
He also hinted that the new album will be "pretty stripped down" and one of the most minimalist records the band has done in a while, an aesthetic that Low is always looking for in its music. The band plans to play several of these new songs at the concert tonight at Turner Hall.
"It's gonna be like a prequel to what we've got coming up next year," Sparhawk teased.
The odds are good that the results will be more "The Godfather: Part II" than "The Phantom Menace."
Talkbacks
![]() |
No Talkbacks for this article. Post your comment/review now |
Facebook comments
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Matt Mueller
"Much Ado About" Milwaukee-trained actress Emma Bates
Published June 19, 2013
UWM grad and Milwaukee-trained actress Emma Bates talked to OnMilwaukee about "Much Ado About Nothing," the little secret Shakespeare movie writer-director-geek icon Joss Whedon made while working on another micro-budget movie called "The Avengers."
It's clear as black and white: "Frances Ha" is an absolute charmer
Published June 18, 2013
Noah Baumbach's 2005 breakthrough "The Squid and the Whale" is a great movie, but it should come with a warning. The dialogue and characters are so cutting and acidic, I was left looking for a Band-Aid when it was all done. Eight years and a couple more scathing features later, Baumbach delivers "Frances Ha," a sweet Woody Allen-esque comedy that his honest, funny, acute screenplays can come with a light, tender touch, as well.
Five reasons why "World War Z" is guaranteed to flop
Published June 18, 2013
Even if the movie is good enough to bring an captivated tear to George A. Romero's eye, the odds are very much against "World War Z." Here are the five main reasons why this upcoming zombie spectacular is almost guaranteed to be a pain in the neck for Pitt and company by the end of the weekend.
Forget birds or planes: Superman's return in "Man of Steel" doesn't soar
Published June 14, 2013
While director Zack Snyder (the Green Bay native behind "300") outdoes even himself in terms of epic visual spectacle, his attempt to churn out a moody, serious Superman story in the vein of Christopher Nolan - who serves as producer and provided the story alongside Batman collaborator David S. Goyer - lands with a thud.
"This Is The End" a hilarious bro-pocalypse of biblical proportions
Published June 12, 2013
If "This Is The End" is any evidence, it seems we know how James Franco, Jonah Hill, Seth Rogen, Craig Robinson, Jay Baruchel and Danny McBride would bid the planet adieu: They'd have a whole lot of drugged up, profane, wild fun. If this is what the end of the world as we know it looks like, to borrow a phrase from R.E.M., I feel fine.
Glorified Google ad "The Internship" is a full-time failure
Published June 11, 2013
Dear readers, I have seen our savior, and its name is Google. Google is a shining, six-letter, multi-colored beacon of light and hope in these dark, difficult times, and its technological wizardry brings joy to the hearts of millions. All hail our wonderful search engine leader. All hail it indeed. At least, that was my main takeaway coming out of "The Internship," a woefully humor-devoid workplace comedy starring Vince Vaughn and Owen Wilson.
Adventure lovers should set sail for "Kon-Tiki"
Published June 10, 2013
As it turns out, Ang Lee's "Life of Pi" wasn't the only recent Oscar nominee with its eyes set on the high seas. In the Best Foreign Film category, there was Norway's "Kon-Tiki." And while there might not be any disgruntled tigers in sight, the real-life journey of legendary explorer Thor Heyerdahl and his motley crew is just as beautiful and wondrous to behold. I guess there's enough ocean in the world for two great waterlogged adventures.
"Love Is All You Need" needs some new material
Published June 9, 2013
A movie called "Love Is All You Need" is clearly a movie that does not mess around. Most films may try to weave the message or theme into the story with some nuance, but not "Love Is All You Need." It's right there in the title: The characters in this movie will learn that love is, in fact, all you need. With a blunt title like that, what else could you possibly expect? Not much apparently.
Capable cast battles indie excesses in "The Kings of Summer"
Published June 8, 2013
The phrase "Sundance darling" comes with a bit more skepticism for me nowadays. Sure, the label can sometimes be pinned to a really honest, hilarious and emotionally satisfying film. Other times, it's stuck onto a movie that's both overworked and over-quirked. "The Kings of Summer" swings to both sides of that pendulum, its clever jokes and earnest look at growing-up constantly fighting against the pull of its indie indulgences.
"Mud" finds greatness in gritty, grimy growing-up tale
Published June 7, 2013
"Mud" serves as the third film for writer-director Jeff Nichols, but this one comes with something new: expectations.
Like Us
Follow Us














