Recently, I received a press package from Lands’ End about its winter outerwear. However, it wasn’t the wool pea coats or the earflap hats that got my attention. Instead, it was the statistic in the first paragraph of the letter sent with the press kit that made me say, "Wow."
Here’s what it says:
"A recent survey conducted by Lands’ End of over 1,000 online moms found that nearly half (47.7 percent) said ‘the weather’ is a conversation they talk about two to five times a day."
Really? Two to FIVE times a day?
I'm a mother and I talk about the weather about once a day, and at that it’s usually more of a brief comment like, "What a beautiful day" or "Hmmm, where’s the umbrella?"
Now I wonder if I’m in the minority. Moms, talk to me. Do you chat about the weather this much?
Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.
Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.
