By Molly Snyder Senior Writer Published Apr 29, 2013 at 12:26 PM Photography: shutterstock.com

In January, I reported that a Bay View-based, indoor playground was in the works.

Last week, Shannon Knapp received approval from the Board of Zoning Appeals (BOZA) and will open Up, Up and Play this summer at 2535 S. Kinnickinnic Ave. – above the Down & Under Pub.

"We’re shooting for July 1," says Knapp. "We are still working on the space. The trees are going up on the walls, the stage is being built and the swingset is getting installed."

Up, Up and Play will feature a large play space and lounge area. It will have a natural theme.

Knapp plans to have a large fundraiser / rummage sale in the near future to offset costs and is currently taking donations. Go to the Facebook page for more information.  

This is great news for Milwaukee, a city with long winters and few indoor play options. Wish this were around when my kids were younger and time seemed to stand still in January. 


Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.

Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.