Published April 3, 2012
Great headlines on the Web are more important than their counterparts in print because usually, you see them without any context. You can't scan the lede or see an accompanying photo. If they're ambiguous or truncated, forget it.
Published Oct. 24, 2011
This morning I posted in my blog about a great fish fry at The Harmony Inn in Greendale and it reminded us here at OnMilwaukee.com that headlines really matter. We realized once again that there are certain buzzwords that really get Milwaukee readers going.
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