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Milwaukee's Daily Magazine for Wednesday, Dec. 17, 2014

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Results tagged with 'sweeps'

Articles (18) - Blogs (0)

Articles:

Novemberpresudentaddress_storyflow

TV stations buck networks to run Obama's immigration speech

Published Nov. 24, 2014

When word of the national address became known, local TV stations were able to make the decision to carry the broadcast or to let it go. WISN-TV Ch. 12, an ABC affiliate, was the only local station to carry Obama's address.

Julytvratings2014_storyflow

WITI wins evenings, as WISN is most watched in July sweep

Published Aug. 1, 2014

WISN-TV Ch. 12 won the July sweep, being the most watched station from sign on to sign off. The ABC affiliate led with an average weekly rating of 2.9, followed by WITI-TV Fox 6 (2.4), WTMJ-TV Ch. 4 (1.9) and WDJT-TV CBS 58 (1.7).

May2014sweeps_storyflow

WITI and WISN both win May sweeps

Published May 26, 2014

As we wrap up our holiday weekend and get back to the regular routine, area TV stations' staffers are doing the same after pulling out all the stops to win the May sweeps period. May is a key time in TV land, as the latest sweep and its viewership numbers help set the advertising rates for the summer and into fall.

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