Results tagged with 'tv ratings'
Published May 26, 2014
As we wrap up our holiday weekend and get back to the regular routine, area TV stations' staffers are doing the same after pulling out all the stops to win the May sweeps period. May is a key time in TV land, as the latest sweep and its viewership numbers help set the advertising rates for the summer and into fall.
Published Dec. 30, 2013
When the Green Bay Packers beat the Chicago Bears in the final regular season game of the year, almost half of the available TV households in southeastern Wisconsin were tuned in.
Published Nov. 15, 2013
WLUM-FM 102.1 will broadcast live from 5 a.m. to 6 p.m. in a radiothon marathon on Nov. 22 at the Ronald McDonald House.
Published Dec. 18, 2012
It's not a perfect system, but TV outlets have for decades looked to Nielsen to provide a reasonable measure of who is watching what and when. Now, Nielsen is teaming up with Twitter to provide a new ratings system.