Summerfest officials Friday announced that Associated Bank will be the presenting sponsor of the Rock 'N Sole Half Marathon and 10K Run set for July 10.

"This is an exceptional opportunity for Associated Bank and we are proud to partner with Milwaukee World Festival, Inc., to offer the new Summerfest Rock 'n Sole Half Marathon and 10K Run this summer," Associated Bank director of corporate marketing Nick Papachristou said. "The Summerfest Rock 'n Sole is exactly the type of event that Associated Bank looks for, as it enriches the Milwaukee community with an important new asset and supports such important Wisconsin organizations like the Ronald McDonald House Charities of Eastern Wisconsin and Milwaukee World Festival, Incorporated."

Currently, more than 4,000 participants from 36 states and four countries have registered for the event. Runners can still register online at www.rocknsolerun.com.