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Milwaukee's Daily Magazine for Friday, Oct. 24, 2014

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In Sports

The Milwaukee Brewers and Leinie's team up on a new Brewers-themed beer. (PHOTO: shutterstock.com )

Help Brewers name their own beer!


The Milwaukee Brewers have partnered with Leinie's to create a "New Brew," a beer that will be served exclusively at Miller Park this year. And now it's time for the fans to join in and name that Brew.

Fans 21 years and older can visit Brewers.com/newbrew to vote for their favorite name for the beer, choosing from three options.

"We're always looking for opportunities to create unique offerings at Miller Park to enhance the fan experience, and we're excited to debut this exclusive beer during the next homestand," said Brewers Chief Operating Officer Rick Schlesinger.

The newly-created beer is an ale, brewed with pale and roasted caramel malts along with cascade, fuggles and tettnang hops. It will be available exclusively at Miller Park beginning with the game on Monday, May 27.

The three names fans can choose from are:

  • Brew Crew Brew
  • Bernie's Barrel Man Ale
  • Brewers All-Star Ale

Voting ends on Tuesday, May 21 at 10 a.m. and the winning name will be announced on May 22. The "New Brew" will be available at Miller Park beginning May 27.

Fans will be able to purchase the "New Brew" at locations on the Field Level behind sections 103, 118 and 125; on the Loge Level behind home plate and sections 206 and 213; and on the Terrace Level outside sections 413, 420 and 432.


Talkbacks

olderwiser | May 15, 2013 at 8:18 a.m. (report)

This is as creative as you they can get??

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High_Life_Man | May 14, 2013 at 12:14 p.m. (report)

The Jeff Suppan Swill: an average beer that's vastly overpriced

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