In Buzz

"I was addicted to pop culture before I got into radio," says Kay. "It used to distract me from school and my other responsibilities, but now it's my job."

In Buzz

"(Social media) is one of the best things that could've possibly been done for radio, because we are in a studio where our audience is somewhere we can't see."

In Buzz

"I'm one of the lucky ones who was able to form a friendship with Tony (left) long before I worked for the station."

In Buzz

Kay, on partner Kidd O'Shea: "We just laugh all the time, and both of us are working toward the same goal."

Milwaukee Talks: 99.1 WMYX morning host Elizabeth Kay



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OMC: How do you stay on top of pop culture? What are your media consumption habits?

EK: What's awesome is that I was addicted to pop culture before I got into radio. It used to distract me from school and my other responsibilities, but now it's my job. Now I get paid to sit on people.com and TMZ. I love RSS feeds, so I can quickly get up to date. I can't tell you anything I learned in math and science, but it's a blessing that I can read all that pop culture stuff and watch reality TV and use it for my job.

OMC: Do you think all the social media tools you work with are part of the changing face of commercial radio?

EK: It is one of the best things that could've possibly been done for radio, because we are in a studio where our audience is somewhere we can't see. People are so interactive and connected right now. Four years ago, you'd put something out there and think to yourself, "Does anyone care? Is anyone listening?" Now, we're so connected that we hear from people immediately. In a way, it's turned listeners into the third person on the show.

OMC: Do you envision doing morning radio for the rest of your career? And would you like to stay in Milwaukee?

EK: I used to be someone who had a five-year plan, and I wanted to get married at this point and have kids at this point; the house, the job, the career. But media is changing all the time, and so are the opportunities. I'm someone who will never say "no" to something without seeing both sides of the coin.

If there's an opportunity that will help me and my family, I would take it. What is it? I don't know. I'm happy where I am right now. I love what I do, and I still feel like this is too good to be true. I have quite a bit of competition, from people who have more experience on them than I have years living on this earth. But I'm being myself, and I can't not be myself in my home city. Right now, it's great.

OMC: Speaking of being yourself, how much of your on-air personality is an alter ego, and how much is genuine?

EK: There was definitely a radio version of me when I was in Green Bay. I was able to do that because it was a different city, and it was kind of fun. My radio name up there was Holly. There were times when I thought, "Man, Holly is so much cooler than Elizabeth." But then it got old; it got to the point where my poor husband would say in public, "Who are you now? What should I call you?"

When I came to Milwaukee and started talking about going full-time, I said that I would really just like to be myself. The best thing they said to me is, "That's why we want you." Now, it's me, through and through, the good and the bad.

OMC: What do you do when you're not on the radio?

EK: I love wine. My husband's family makes wine, and we won a few times at the State Fair. Any time we can go to wineries, we do. We're huge sports fans, and I love the Packers. I love working out, and my dog is one of my favorite pastimes. And I'm a total reality TV junkie. I absolutely love "Survivor," it's a show I should be on.

OMC: You're a Bay View girl. What are some of your favorite restaurants and bars and places to go?

EK: I love going to At Random. I've been going there since the second I turned 21. And we go to the White House.

OMC: You know the bathroom is haunted, right?

EK: Is that true? Don't tell me that, now I'm not going to want to go to the bathroom there!

OMC: I think it's a nice ghost, though.

EK: Maybe it is. We also love grilling and Friday fish fries. That's me in a nutshell.

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Talkbacks

sandstorm | Sept. 16, 2009 at 2:35 p.m. (report)

easily the most amateur of all milwaukee morning shows, and not amateur in some "refreshing" way. i have a hunch Ms. Kay will cringe if she listens to any part of the show years from now. and i really hope she appreciates this opportunity to learn "on air" because she really doesn't sound ready for this gig. of course neither does O'Shea and he's been doing it for years.

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swami says | Sept. 16, 2009 at 2:07 p.m. (report)

I think she's WAY better than Jane. She's at least in the right demo!

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Wez | Sept. 16, 2009 at 12:57 p.m. (report)

Need to get rid of the woman voice over that says "Kid O'Shea...and Elizabeth Kay". Because it seriously makes me want to puke when I hear it.

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rmsh | Sept. 16, 2009 at 12:52 p.m. (report)

I've only listened once since they let Jane go. I thought Jane was wonderful. She had a great sense of humor and was able to lead the show. I miss Jane.

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trr | Sept. 16, 2009 at 9:14 a.m. (report)

She's way too good looking for radio. How is it that someone as attactive as her is on radio and yet we got, with a couple exceptions, mostly ugly women on our local TV news? Seems backwards to me.

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