Discovery World museum doesn't want the price of gas to keep you from checking out everything this lakefront attraction has to offer, so starting Saturday, for the rest of May it's lopping the price of a gallon of gas (basically, $4) off admission prices.
Additionally, the museum, which is usually closed Mondays, will open on Monday, May 26 for Memorial Day.
"There is nothing like summer in Milwaukee," said Joel Brennan, president & CEO, Discovery World, in a statement. "As we kick off summer, many families have to tighten their belts in response to rising gas prices, and some are staying home instead of hitting the road. We invite them to have a gallon on us, take the bus, ride their bikes or do whatever they need to get here, and we will help them keep a few extra bucks in their pocket at the same time."
The new admission prices, -- valid through May 31 -- are $12.95 for adults, $8.95 for children.
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He has be heard on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories, in that station's most popular podcast.
