Sign in | Register now Like us on FacebookLike Us | Follow us on TwitterFollow Us

Milwaukee's Daily Magazine for Thursday, Dec. 18, 2014

Thu
Hi: 31
Lo: 22
Fri
Hi: 34
Lo: 25
Sat
Hi: 35
Lo: 27
Advertise on OnMilwaukee.com

In Marketplace

Outpost provides information about the Palermo's boycott.

The complexity of Outpost's decision to sell Palermo's pizza


Whether or not to boycott Palermo's Pizza has divided a lot of people in the city, including members at Outpost Natural Foods.

Outpost began selling organic varieties of Palermo's pizza about two years ago and decided to continue selling the products after workers at the Menomonee Valley-based frozen pizza company went on strike in June.

Palermo's workers claim they were working in unsafe environments for wages that did not reflect the company's growth and attempted to form a union. Multiple employees were terminated, and there is debate over whether they were terminated for attempting to organize or, as the company claims, due to a lack of documentation of workers' immigration status.

Christine Neumann-Ortiz is the executive director of Voces de la Frontera, a Walker's Point-based organization that provides information and support to low wage workers and helps them organize unions. She believes the Outpost is not practicing its mission.

"By not standing with the workers and their families, the Outpost is not standing by its own mission statement and values," she says. "Cooperatives are set up as an alternative to the free market where profit rules. They are supposed to have different standards and make considerations based on ethical, environmental and health considerations. That is why cooperatives were created."

The Willy Street Co-op in Madison and the Riverwest Co-op, 733 E. Clarke St., discontinued selling Palermo's pizza when the strike began.

"This is a nationally-supported struggle," says Neumann-Ortiz. "It's shameful that a co-op in Milwaukee would even hesitate to stand with workers."

Pam Mehnert is the general manager for Outpost and she says Outpost is following its current boycotting policy which was developed about 25 years ago when there were labor disputes related to the migrant grape workers in California. At the time, Outpost posted information about the disputes so that shoppers could decide whether to purchase the grapes or join the boycott of the grapes.

A similar approach is being taken during the strike at Palermo's. Outpost decided not to pull the pizzas from its freezers, but does have information about the boycott posted on the co-op's website and in its stores to inform shoppers about the conflict. Mehnert believes it's Outpost's responsibility to provide balanced information to shoppers, but ultimately it's a customer's decision whether or not they want to buy the pizza.

"As a co-op, Outpost makes decisions every day in response to what we feel are the best interests of our 17,000 owners. We attempt to represent a balanced approach to their interests, not just the interests of one specific group or another, and not just the most vocal of any group," says Mehnert.

Mehnert says the boycott policy depends on consumer demand to influence any decision to keep the product or pull the product. The co-op has tracked the weekly sales of the product by store location since the consumer boycott began, but has not seen a significant change in sales.

"Some weeks sales have been up, some weeks down, but on average we are selling the same amount of pizzas per week as we sold before the boycott began," says Mehnert. "Since pizza is not a commodity item like grapes or bananas, people have other options. We just haven't seen them switch their purchases to other pizzas in this case."

Quinn Wilder, who has been a member for more than 20 years, is boycotting Outpost because he finds the decision hypocritical and not in the spirit of a cooperative.

"I'm boycotting because I think the membership is being betrayed by the board. Solidarity is a critical ethic for a community's health in a hyper capitalist economic system, and coop members expect the board to embody that ethic in its policies and practices," says Wilder.

The Outpost is a union shop, represented by a United Food and Commercial Workers local since 1979.

"We believe workers have a right to organize, and we know management has rights in these matters as well. What works well for us is an open and honest relationship where the common interests of the union and the co-op are well represented," says Mehnert.

Before making a decision, the Outpost met with Palermo's and Voces de la Frontera which resulted in the updating of information on the website, but not the end of Palermo's pizza sales. Also, Outpost donated 45 store gift cards valued at $50 each to the strike fund benefiting the striking Palermo's workers.

"We continue to be the only area grocer who has gone to great lengths to inform our shoppers about the boycott, rather than simply pulling the product from our shelves and letting the issues become silent," says Mehnert.

Neumann-Ortiz says the workers and her organization are very grateful for the donation to the strike fund, but it just isn't enough considering the Outpost makes ethical decisions about products all the time.

"If we care about tuna and dolphins, we should care about the rights of low-wage immigrant workers," she says.

Voces has been working with Palermo's workers since 2008, at which time the workers started a petition to receive higher pay and shorter work hours. According to Neumann-Ortiz, little progress was made and therefore, on June 1, about 150 Palermo's workers went on strike.

"This wasn't a decision made overnight. This had been a long time coming," she says.

She says over 90 have been terminated and about 60 returned to work. The issue is at a stand-still until the National Labor Relations Board reaches a decision in the dispute over the terminations.

"This is a manufactured controversy on the part of Voces de la Frontera to try to subvert immigration law," Chris Dresselhuys, director of marketing for Palermo's, reported to The Huffington Post.

Palermo's claims the workers were fired due to under-documentation, but Voces says they were illegally fired for attempting to start a union.

"This issue is extremely complex and each party represented has a very different version of what has happened and what should happen to bring the issue to some form of conclusion," says Mehnert.

Talkbacks

alwaysrocking | Nov. 3, 2012 at 11:58 a.m. (report)

@gnaws You take quotes from the huffing post. That's one of the most slanted news sites around. Find something better than that liberal rag to get your information from.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5

gwanes | Nov. 2, 2012 at 9:06 p.m. (report)

Oh, it's clear that Palermo's is union busting, and I have no qualms about saying it. The idea of bias here is absurd. When you don't let people have a vote to organize and you fire employees who want to vote to unionize, then you're union busting. This is how it works and has always worked: business owners don't want the people who actually make all the money for them to get a bigger share of the pie (in this case, pizza pie, ha). Read the Huffington Post article that Dresselhuys quote is taken from, alwaysrocking. The point I was making is that THIS article isn't about Palermo's union busting and racist hiring / firing practices and methods of worker control again read the Huff Post article to learn about that this article is about Outpost's decision. Everybody on here and facebook who isn't just talking about boycotts, whether they're effective or not (or the deeper question, to me, is still why Outpost wouldn't change its practices to support it) is just adding in their views of the wider issue: the rift between Palermo's management and the people who actually make the pizzas, and all the money, for them.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5

mikeb | Nov. 2, 2012 at 3:02 p.m. (report)

This is the same Outpost that was all about supporting Milwaukee's sick leave ordinance until they actually read the law and saw it would cost them money. The Palermo's issue is one of the reasons people have to start wondering if it's even worth running a business anymore.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5

alwaysrocking | Nov. 2, 2012 at 2:30 p.m. (report)

@gnawes it very much concerns Palermos. Based on your comment you are biased. You said Palermo's is doing illegal things to stop the union from organizing. That is you opinion. Do you have any proof that it to support that opinion or are you just taking Voces word for it. I would like to here from both sides of the issue and make an informed opinion. Another option to this is to shop at Outpost and vote with your pocket book.

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5

Bunk6 | Nov. 2, 2012 at 12:04 p.m. (report)

I don't have a strong opinion on the Palermo's issue one way or another. What does intrigue me is the comments of the 20-year member of Outpost that's planning to boycott the store now. Where is she going to shop for groceries now? Is there another store in the area that she would be likely to consider more pristine than Outpost in its decisions about what products it will stock?

Rate this:
  • Average rating: 0.0
  • 1
  • 2
  • 3
  • 4
  • 5


Show me the other 2 Talkbacks
7 comments about this article.
Post a comment / write a review.

Facebook Comments

Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.