By Jeff Sherman OnMilwaukee.com Staff Writer Published Jun 09, 2009 at 3:56 PM

The Westown Association opens its new season of River Rhythms tomorrow night at Pere Marquette Park. And, like Jazz in the Park, organizers are telling you to keep your beverages at home. 

The following is from a Westown news release: 

A new alcoholic beverage carry-in policy will be in effect for the 2009 season.  In order to comply with current law, Westown is advising patrons that carry-in alcoholic beverages are no longer permitted at River Rhythms.

The City of Milwaukee notified Westown that it was a violation of Wisconsin Statute 125.32(6)(a) to permit patrons from bringing their own alcoholic beverages to the event because Westown holds a liquor license for the Park.

Signage will be posted and flyers will be distributed to patrons explaining the new policy and informing them that violators may be subject to citations, fines or other penalties. Westown will be offering for sale a variety of wine and beer selections, as well as soft drinks and food items.

Patrons are permitted to bring blankets, chairs and picnic baskets, but are asked to leave their alcoholic beverages at home.  Profits from beverage sales are used to offset the costs of River Rhythms and other free community events produced by the Westown Association.  

As I noted in an earlier blog, Westown has been championing legislation to change this statute.  In fact, the same release ends with the following text:

Legislation has been proposed that could affect future carry-in policies, but for now a no carry-in policy is in effect.  For information on the proposed legislation, go to legis.wisconsin.gov or contact your Wisconsin State Representative about Assembly Bill 248 or your Wisconsin State Senator about Senate Bill 192.  Locate your representative at legis.wisconsin.gov/w3asp/waml/waml.aspx.

Old Mil, a local cover band, opens the 12-week, free music series at 6:30 p.m. Wednesday.     

Jeff Sherman OnMilwaukee.com Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.