I remember back in college, I came to the realization that several different versions existed of me. It was an unsettling thought then, and it is now, too.
There was the personality the came out in front of family, the one with my Milwaukee friends, my Washington friends, and even the one when I was alone. It wasnâ€™t about being schizophrenic; rather different inside jokes, shared stories and even vocabulary existed for each group.
It was always confusing when they came together, like when Milwaukee friends visited me in college, because different people knew a different version of me. I struggled with that, and in the end, merging the the versions produced something fake and disingenuous.
The different versions of me continue to this day, but nowhere are they more pronounced than on social media. I embraced Twitter long before Facebook and Instagram, but now active on all three, youâ€™ll experience a totally different Andy Tarnoff if you only look in one place.
Twitter is the liveliest, most self-indulgent version of myself. Itâ€™s where I get political at times and where I pull fewer punches on any subject. Itâ€™s where I make friends and enemies and do too much self promotion. Itâ€™s the most controversial, but itâ€™s also the most amped up: even though my opinions are real, theyâ€™re certainly exaggerated. Because, unlike Facebook, where youâ€™re speaking to your friends, youâ€™re speaking to the whole world via Twitter â€“ and working to enhance your brand. My brand, of course, is owner of OnMilwaukee.com and passionate Milwaukee guy. Even when Iâ€™m a jerk, I usually like the polarizing Twitter version of myself more than any other.
Then thereâ€™s Facebook, where everyone strives to make themselves look perfect. This version of me is much more personal. This is where I share all the family stuff that I wouldnâ€™t put in front of strangers. Understand that Iâ€™m very selective of who I "friend," because I get more than enough anonymous trash talking through T…Read more...