La Masa Empanada Bar will soon open on Brady Street in the former World of Beer location, 1300 E. Brady St.
The four partners behind the venture are Brad Todd, owner of Stubby's Gastropub, his sister Megan Todd, and Scott and Becky Berger, founders of Yo Mama frozen yogurt shops.
La Masa – which means "dough" in Spanish – will specialize in made-from-scratch, oven-baked empanadas using Latin American-inspired dough. Dishes will feature primarily Wisconsin-sourced ingredients.
"The menu is inspired by several traditional international recipes, and will also
offer a rotating selection of empanadas using contemporary ingredients," says Brad Todd.
The menu will also offer an assortment of artisan sandwiches and salads, as well as hot and cold a la carte Items. Craft beer, cocktails, wine, soft drinks and espresso will also be available.
La Masa is scheduled to open in July. Food will be available for dine in, take out or delivery.
"The atmosphere will be inviting yet energetic," says Todd.