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Milwaukee's Daily Magazine for Sunday, April 20, 2014

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It's a Harley / Miller mash up!
It's a Harley / Miller mash up!

Harley and High Life pair up

The official kick-off of a partnership between Harley-Davidson and Miller High Life took place at MillerCoors Brewery today.

Both companies are 110 years old this year and to celebrate, Bill Davidson, the great grandson of the Harley-Davidson co-founder, helped brew masters make a batch of High Life.

Some of this "special" batch will be set aside for events this summer.

Commemorative Harley-Davidson designs will be featured on Miller High Life cans and packaging. The new cans are already available in liquor stores.

This promotion will also give away a Harley-Davidson motorcycle and apparel. Fans can go to Miller High Life’s Facebook page for more information.

The Harley-Davidson 110th Anniversary celebration will take place Labor Day Weekend on the Summerfest grounds.

Talkbacks

TosaJim | May 22, 2013 at 6:17 p.m. (report)

Miller High Life....the best tasting beer Miller brews.

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