I have a strange fascination with PETA. Iâ€™m not even a vegetarian, and I find many of their practices completely ridiculous, and yet, they have my attention. Their latest stunt is no exception.
The hardcore animal rights organization launched a national billboard campaign last week in Kansas City and it went up in Milwaukee this week.
The "Got zits?" billboard was prompted by a recent study published in the Journal of the Academy of Nutrition and Dietetics that claims there is a connection between acne and dairy products.
Hence, the billboard shows a teen with a pimple-covered face, a milk mustache and the words, "Got zits? Studies Show: Milk and Cheese Trigger Acne. Ditch Dairy."
The billboard is located on the south side of West Lisbon Avenue at 52nd Street.
"Teens care about animals, and they care about their skin â€“ so ditching dairy is a no-brainer," says PETA Executive Vice President Tracy Reiman. "PETA encourages people of all ages to help cows and stay healthy by choosing the delicious and cholesterol-free plant-based milks, ice creams and cheeses that are widely available in grocery stores."
A previous 47,000-person study by the Harvard School of Public Health also concluded that the consumption of milk and other dairy products significantly raised the incidence of acne.
A dairy-free diet can also lower the risk of cancer, heart disease, and obesity in adults as well as allergies, ear infections and juvenile-onset diabetes in children.
However, I think a campaign that makes teenagers any more weirded out by food or drink consumption is just short of emotionally negligent. And yet, the other side of me once again commends PETA for their ruthless ability to cut through the clutter and get us to respond. Including this blog.
PETA's billboard is also headed to Cincinnati and Baltimore.Â
1 comment about this article.
Post your comment/review now
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Molly Snyder
Published May 27, 2016
According to a source, Yield, 1932 E. Kenilworth Ave., closed last night and once word spread through social media, so many customers showed up it turned into a "borderline block party."
Published May 27, 2016
My family and I decided to head to Schaumburg, Ill., this past weekend to visit Medieval Times, one of nine locations in the chain, to find out - among other things - what would happen if we asked for a fork. Turns out, 'twas a beauteous adventure and better food experience than expected.
Published May 25, 2016
Today on FOX's "Studio A," OnMilwaukee's Molly Snyder reads host Bryan Kramp's tarot cards. Tune in to find out if he got the Devil card or not. In the meantime, read about the local tarot scene from Jen CintrÃ³n and Theresa Reed, aka The Tarot Lady.
Published May 23, 2016
Reinventing ourselves takes a lot of guts, something all five of these women - who switched careers at the age of 40 or older - have plenty of. Some left the corporate world, some joined it, but all of them share one thing in common: they are now closer to their True Norths.
Published May 20, 2016
Paul Hepp will launch his new brewery-and history-tours-by-bus business that's simply called Fun Beer Tours on Friday, May 20. Hepp says Fun Beer Tours is a mix of his two passions: craft beer and local brewery history.
Published May 19, 2016
It was a rollicking soft opening tonight at Urban Bay View, 2301 S. Logan St., the second business venture of Paul Jonas, who also owns Tonic Tavern, and is managed by longtime Tonic bartender and bellweather of the service industry, Paul "PK" Kennedy.
Published May 18, 2016
Harley-Davidson launched a new concept in Milwaukee, Portland and Los Angeles today: a pop-up bike share that gives riders the chance to test out the new Dark Custom Harley-Davidson Roadster. In Milwaukee, the pop-up popped up in the Third Ward on Broadway.
Published May 18, 2016
Josh Silberman, who grew up on Milwaukee's North Shore, knew at a young age that he wanted to have a career in film and television in Los Angeles. He was partially inspired by his cousin, the great Gene Wilder, and partly by his own love of adventure and travel.
Published May 17, 2016
In late May, Sprecher Brewing Company will introduce three new "hard sodas": Hard Cherry Cola, Hard Orange Cream and Hard Cola. The local brewery already offers Hard Root Beer, Hard Ginger Ale and Hard Apple Pie.
Published May 16, 2016
New Orleans jazz musician Trombone Shorty created an inspiring children's picture book based on his own life that documents his musical journey and his determination to make his dreams come true as a musician.