Did you know Victoriaâ€™s Secret has a line of nursing bras? I didnâ€™t, until yesterday. Sadly, my nursing days featured bras that brought the expression "over the shoulder boulder holder" true to life. They looked more like something a nursing home resident would wear instead of a nursing mom.
That said, I think itâ€™s great that VS has sexy nursing bras. Post-partum mothers have a hard enough time feeling attractive again, and itâ€™s even more difficult when your brassiere could double as a circus tent.
But these Victoria Secret ads -- oy, these ads.
First of all, I'm willing to bet my preschooler that none of these women are breastfeeders. In fact, they look like they barely feed themselves, much less an infant or two. I know, I know, the argument that models donâ€™t represent real women is a dried-up issue, so I wonâ€™t go down that road.
I will, however, go down this one: These ads sexualize breastfeeding, which contributes to the existing belief that nursing should be done in private and behind closed doors like other sexual acts. In my opinion, itâ€™s outrageous to expect breastfeeding mothers to spend half their day locked away from the world. Covering up is one thing, but being required to sequester during lactation is another.
Iâ€™m not actually suggesting the designers of these ads should Photoshop veiny, sprawling stretch marks across these washboard tummies or that they should depict engorgement, blocked milk ducts or any of the other real aspects of nursing, but it would be nice to see models that didnâ€™t perpetuate the "I love naked pillow fighting with my sorority sisters" stereotype.
Iâ€™m not going to lose any sleep over these ads, but I definitely see them as strike against the struggle for breastfeeding to be recognized as a form of healthy fast food, and not something sexual and therefore restricted to the back bedroom.
However, I gotta admit, had that leopard-skin one been around during my breastfeeding days, I would have rocked it.
Z-boy---not sure how to take your comment.....I don't think the woman was "exposing herself for all to see" but instead feeding and meeting the needs of her child.
I actually have two of the bras, which was nice b/c I had a gift certificate from a relative that I needed to use (I won't get into the fact that it was a male in-law? A little weird?). Anyways, they are sexy, but not necessarily comfortable or supportive. So, I guess it's the good 'ol comfort vs. style argument with these! But I think a realistic model just wouldn't fit into the image that Vickie's is trying to portray....too bad.
Bee Tee | May 5, 2008 at 7:55 a.m. (report)
Could this be more ironic a year or so after that mom had so much trouble breastfeeding at the Victoria's Secret in Mayfair?!
One afternoon, I was on the county bus on my way home from work when one of the greatest things happened to me in my life. I looked up to see a beautiful woman lift up half her shirt and bra and expose one of her naked breasts for all to see while she let her infant nurse on it. It was amazing. A sight to behold. I sure wish more nursing women had the strength to breast feed in public.
It was at that point that I became mass transit's biggest fan!
5 comments about this article.
Post your comment/review now
Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.
Recent Articles & Blogs by Molly Snyder
Published June 30, 2016
The moment Willie Nelson walked on the BMO Harris stage on Wednesday evening he received a standing ovation and the love continued throughout the evening.
Published June 29, 2016
Wisconsin is starting to sound more and more like an ocean state. Last week, OnMilwaukee reported on a surf shop opening in Shorewood and, earlier this year, Joe Frank opened Port Deco Divers, a full service scuba and charter store in Port Washington.
Published June 28, 2016
According to former employees, The School Yard Bar & Grill, 1815 E. Kenilworth Pl., is closed. The space was formerly Southport and, before that, it was Cans for eight years.
Published June 28, 2016
After 16 years, Annette French plans to close the doors to Dragonfly, 1117 E. Brady St., in early 2017. Dragonfly, a funky hive of new and vintage goodies, was one of the East Side's go-to shops for gifts, clothing, jewelry and unique household items.
Published June 27, 2016
Josh Malone - who co-owns Malone's On Brady - along with the owner of the neighboring bar Club Brady, Mike Lee, turned the tiny and scruffy outdoor space between their businesses into an eight-seat outdoor tavern called, aptly, MKE's Smallest Bar.
Published June 24, 2016
It's senior writer Molly Snyder's umpteenth Summerfest, and here's what she hopes to check out during the 11-day music festival, including Willie Nelson, Black Violin, Garbage, Whiskeybelles, Common, Def Lepperd and more. See you there!
Published June 23, 2016
Jake and Alaina Bresette will open Milwaukee's first surf shop, Lake Effect Surf Shop, in mid-July at 1926 E. Capitol Dr. The couple, who are both surfers, chose the location, in part, because of its proximity to Atwater Beach.
Published June 22, 2016
There's a new pop-up park on Wells and 2nd Streets called Postman's Plot, a small greenspace celebrating the founding of the National Association of Letter Carriers. Yesterday we stopped by to deliver our love letters to Milwaukee.
Published June 22, 2016
Fifteen years ago, Molly Snyder left a "good" job at a publishing company for a questionably stable job at OnMilwaukee. Some thought she was nuts, but she never looked back. Recently, in honor of her anniversary, Molly got the company logo inked on her arm. See the video here.
Published June 20, 2016
When OnMilwaukee senior writer Molly Snyder found out the Insane Clown Posse was coming to perform at Turner Hall, the self-described "experience junkie," and amateur sociologist, knew she had to go and witness the sticky mayhem for herself.