Milwaukee's Daily Magazine Monday, Oct. 13, 2008
Today
Hi: 77
Lo: 53
Tue
Hi: 63
Lo: 48
Wed
Hi: 57
Lo: 44
Section Sponsor
Article Tools
Print this Article
Make text larger
In Milwaukee Buzz Briefs
Public breastfeeders respond to Victoria's Secret policies
 
By Molly Snyder Edler RSS Feed
OnMilwaukee.com Staff Writer

E-mail author | Author bio
More articles by Molly Snyder Edler

Published June 27, 2006 at 12:23 p.m.
Tags: motherfest

This Saturday, two moms are organizing a nationwide nurse-in at the popular lingerie store, Victoria's Secret. Prompted by run-ins with Victoria's Secret employees, Rebecca Cook, of Burlington, and Jessie Chandler, of Quincy, Mass., have decided to do something about state and federal laws that do not protect nursing mothers.

"A Tale of Two Nursing Moms" seeks a federal law that protects a nursing mother's right to feed her baby anywhere that she and her baby would otherwise be allowed to be. They are urging moms to go to their local Victoria's Secret on July 1 at 1 p.m. to nurse their babies and be a part of this movement.

On June 21, Rebecca Cook entered a Victoria's Secret store with a friend to browse through the sales racks. While in the store, Cook's daughter wanted to nurse, so she went to the dressing room and asked for one. When a dressing room wasn't available, she said that she'd sit out of the way and nurse her daughter, and was told that she wasn't allowed to by a store employee, that she would have to use a restroom. After she refused to use a restroom to nurse her daughter, a dressing room opened up, and while she was in it, the two store employees were heard loudly discussing, right outside her dressing room, to make sure if there's an occupied sign that the dressing room is truly occupied and to get customers in and out of the dressing rooms as soon as possible.

Cook left the dressing room because of their rudeness, nursing her daughter on her way out of the store. When she called to complain to the store manager, she was told that the employee probably asked her to nurse in the restroom because the sight of her breasts might offend a customer. Taking the complaint of the treatment by the store manager to the corporate customer service wasn't any further help, because she was told that women are not allowed to try on clothing in the middle of the store, therefore they are not allowed to nurse in the middle of the sales floor.

In a similar incident, Jessie Chandler entered a Victoria's Secret store on June 22, to browse the sales racks as well, after feeding her daughter. A saleswoman approached her to welcome her to Victoria's Secret, and Chandler asked to use a changing room. When asked by the sales associate if she was going to change her daughter's diaper, Chandler said that she was going to nurse her, to which the sales associate replied with giving directions to the bathroom outside the store.

Chandler refused to use the bathroom, and the attendant said that it was unsanitary for her to nurse in the dressing room because people change in them. When Chandler called the store manager, she received an apology. Chandler called Victoria's Secret's corporate office after hearing of Cook's experience with corporate's customer service, and was told that Chandler's experience was an isolated experience and that she would have a letter of apology sent out to her.

47 comments about this article.
Post a comment / write a review.

Recent Talkbacks ...
Posted by Preview
0102 As a registered nurse and a former nursing mother (my kids are now 20 and 17) ...
OMCreader WI V.S. associate said: I understand what these mothers have gone through, however ...
OMCreader Milwaukee VS employee said: I believe that if someone is offended by our merchandise ...
OMCreader Mom said: For all of those people who say to nurse in a restroom....are there ...
OMCreader FL mom said: First off when I nurse not an inch of my breast or skin is shown, ...


Show me the other 42 Talkbacks

Recent blogs/briefs by Molly Snyder Edler
What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. A trip to the zoo is all about the choo-choo
Saturday
Although my sons had a great time checking out the animals at the zoo, every time they ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Are these restaurants kid friendly?
Thursday
Some Milwaukee restaurants are questionable as to whether or not kids would be welcome. ...

Workshop spices up mom's and dad's sex life
Wednesday
The Tool Shed hosts a free workshop called "Sexy Mamas & Hot Daddies: Maintaining Your ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Daily dish: Chunky guacamole El Condor
Oct. 05, 2008
Remember El Condor, the "walk down" Mexican restaurant on Downer Avenue? Here's their ...

What is a blog?  For OMC, it is a short blurb that we write when the mood strikes us.  It can be first person, funny or informative. In short, a blog is whatever we want it to be. Praying for a hamster?!
Oct. 03, 2008
Without going into too much detail, my son's new hamster, Lavender, was clearly dehydrating. ...