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The Aloft is moving ahead; a good sign for Milwaukee



Published July 31, 2009 at 10:45 a.m.

An early rendering of the Aloft project.
This is what it looks like right now.

If you've been in Westown recently, you'll likely have noticed that even in these economic times, the Aloft Hotel at 1230 N. Old World 3rd St., at Juneau Avenue, is making progress toward its planned December opening.

Other projects, like the Park Lafayette condo construction on the East Side, for example, are also moving ahead.

According to Aloft General Manager Lisa Aldrich, the work is on schedule.

"The building has all five floors up and is topped off. The brick work is being completed on the outside at this time along with pouring the cement base floor inside. They are also in final stages of running all the wires, duct work, etc. We are on pace to have the hotel open the beginning of December," Aldrich told me today.

The 160 rooms in the hotel -- which is a member of W Hotels -- are described as loft-like (hence the name). They boast nine-foot ceilings and large windows to create an open, spacious feel.

There is also an indoor pool, the W xyz bar and a riverwalk with boat slips, among other amenities.

It's great to see progress on these kinds of projects. Maybe they're a sign that we back on the upswing. Not a minute too soon, either.

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3 comments about this article.
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Posted by amstich on July 31, 2009 at 4:09 p.m. (report)

I drove past an aloft hotel in Oshkosh. Interesting foot print but pretty hip-looking.

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Posted by JazzFan on July 31, 2009 at 1:27 p.m. (report)

Lisa Aldrich rocks! I am so glad to see you at the helm of this new, exciting addition to the downtown landscape! Woohoo! This is a very cool property for a part of town that has previously been under-served from the hotel perspective. Congrats Lisa!

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Posted by compujeramey on July 31, 2009 at 1:11 p.m. (report)

That's not quite what it will look like. http://www.flickr.com/photos/davereid/3684054595/ http://www.flickr.com/photos/davereid/3684860438/

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