By JC Poppe Special to Published Dec 27, 2011 at 3:44 PM

Milwaukee party rapper Juiceboxxx is doing something that most artists tend to do – he is diversifying.

Recently Forbes covered the Boxxx's launching of his own record label – Thunder Zone Entertainment –as well as plans to launch an energy drink and, of all things, press-on nails.

According to the article Juiceboxxx's label is set to release a 7" vinyl project from Southern hip-hop duo G-Side.

The entire Forbes articles can be read here, and the very simple Thunder Zone website can be found here.

JC Poppe Special to

Born in Milwaukee and raised in the Milwaukee suburb of Brown Deer, Concordia University Wisconsin alumnus Poppe has spent the majority of his life in or around the city and county of Milwaukee.

As an advocate of Milwaukee's hip-hop community Poppe began popular local music blog Milwaukee UP in March 2010. Check out the archived entries here.

Though heavy on the hip-hop, Poppe writes about other genres of music and occasionally about food, culture or sports, and is always ready to show his pride in Milwaukee and Wisconsin.