Bayshore Town Center is getting some exciting new tenants.
Bayshore also announced today the advent of several new retail stores, as well as the renovation and relocation of several existing tenants.
I'm most excited to hear that Ulta Beauty will open its third location in the state in November, complete with a full-service salon. Ulta is a great retailer of high-end make-up and I was getting tired of schlepping all the way to Brookfield when I need my Laura Gellar tinted primer.
Athleta, a division of Gap Inc., will be opening their first Milwaukee store there in late summer. A press release says that the store offers "performance-driven apparel in sweet, feminine designs to suit all active needs." I'm not sure what that means, but I will definitely be stopping in to check it out.
Paper Source will also be opening their first Milwaukee store at Bayshore in the fall and will sell invitations, wrapping paper, gifts, stationary and more.Torrid, a plus-sized clothing retailer, will open in August. Also opening in August will be Icing by Claire's, an accessories store and ear-piercing destination for pre-teens.
As for renovations and relocations, Payless Shoe Source will be moved next to Charlotte Russe in the mall's interior portion. Lane Bryant will move closer to Select Comfort to make room for Ulta.
Board Game Barrister, another favorite of mine, will be expanding and moving to an interior corner position next to the food court.
Colleen Jurkiewicz is a Milwaukee native with a degree in English from the University of Wisconsin-Milwaukee, and she loves having a job where she learns something new about the Cream City every day. Her previous incarnations have included stints as a waitress, a barista, a writing tutor, a medical transcriptionist, a freelance journalist, and now this lovely gig at the best online magazine in Milwaukee.