There’s more to professional sports than what happens on the field of play. There’s an entire team of individuals who make sure that the fans are treated to a true experience when they take in a game.
The Milwaukee Brewers understand this.
But to get people to take notice, to purchase tickets and get to the games in the first place … well that takes good marketing.
Earlier this week, the Brewers were awarded gold and silver awards at the 2013 PromaxBDA Sports Media Marketing Awards.
"We are honored to be recognized for a second consecutive year, and we’re proud of the creative efforts of our marketing team that went into completing these campaigns," Rick Schlesinger, Brewers chief operating officer, said in a statement.
The major league baseball team was given the gold in the "Best Print, Poster or Outdoor" category for the Milwaukee Brewers Countdown to Opening Day (#SEEUAPRIL1) campaign. The silver was in the same category for the Brewers Community Foundation "What Is Good?" campaign.
Media is bombarding us everywhere.
Instead of sheltering his brain from the onslaught, Steve embraces the news stories, entertainment, billboards, blogs, talk shows and everything in between.
The former writer, editor and producer in TV, radio, Web and newspapers, will be talking about what media does in our community and how it shapes who we are and what we do.
