This Sunday, the Chicago Cubs are buying Brewers fans free beer at The Drunk Uncle, 1902 S. 68th St., in West Allis, says bar owner Neal Steffek.
On Friday, Budweiser distributor Beechwood Distributing delivered 10 barrels of IPA brewed by Chicago-based Goose Island – which is owned by Anheuser-Busch – to the bar, according to owner Neal Steffek.
The beer will be free Sunday, 11 a.m. until 6 p.m. at the bar.
"My guess is that’s how long it will take to get rid of it all," says Steffek.
The Cubs may face the Brewers in the Wild Card series, depending on the results of this weekend's Brewers-Cubs series at American Family Field.
"My distributor got a hold of me on it," says Steffek. "They were the middle man. I think it’s just me, I haven’t heard of anyone else doing it."
Steffek says Beechwood told him the Cubs were buying.
So, really, why is the team from Am Fam Field South treating the Brew Crew faithful?
"Cubs are in town, playoff hunt, last game of the year," says Steffek, "so it’s a nice way to celebrate, I guess."
At the time of writing, the Brewers were leading the Cubs, 3-2, in the eighth inning of the season-ending three-game series in Milwaukee.
The Wild Card series begins on Tuesday and the Brewers will face either the Cubs or the Marlins.
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He can be heard weekly on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories.