By Jeff Sherman Staff Writer Published Jun 17, 2015 at 11:21 AM

I wrote a variation of this in 2008 (as you'll see in the comments below), but it requires another round.  So, here it goes.

I write a lot about Downtown Milwaukee. It's my favorite neighborhood, the heart of our city and a place that I have a deep admiration and passion for.

Thus, I'm always looking for ways to create more value, destinations, discovery and density. I'm not alone in this quest, I know.  And, as summer sets in my thoughts, like yours, turn to custard.  Here's the flavor of the day, as I know you're wondering. 

Who's with me? Downtown Milwaukee needs a Kopp's Frozen Custard.

Kopp's is a Milwaukee mainstay. It's good food and why should visitors (and residents) have to drive to Glendale, Brookfield or Greenfield for a Kopp's burger?

With no major ice cream or custard vendor, Kopp's would clean up in Downtown. Burger-wise, sure there are many great options, but no true "fast" burgers other than Culver's inside the Shops of Grand Avenue and food trucks.

Kopp's and Mr. Karl Kopp are you listening? Please! 

Kopp's Frozen Custard is a landmark in the greater Milwaukee area, serving its custard and jumbo burgers since 1950. Indeed, Kopp's is one of those things you think about when you think Milwaukee.  But, none of its locations are within city limits. 

It's time!  Let's get a Kopp's in greater Downtown Milwaukee.

Jeff Sherman Staff Writer

A life-long and passionate community leader and Milwaukeean, Jeff Sherman is a co-founder of OnMilwaukee.

He grew up in Wauwatosa and graduated from Marquette University, as a Warrior. He holds an MBA from Cardinal Stritch University, and is the founding president of Young Professionals of Milwaukee (YPM)/Fuel Milwaukee.

Early in his career, Sherman was one of youngest members of the Greater Milwaukee Committee, and currently is involved in numerous civic and community groups - including board positions at The Wisconsin Center District, Wisconsin Club and Marcus Center for the Performing Arts.  He's honored to have been named to The Business Journal's "30 under 30" and Milwaukee Magazine's "35 under 35" lists.  

He owns a condo in Downtown and lives in greater Milwaukee with his wife Stephanie, his son, Jake, and daughter Pierce. He's a political, music, sports and news junkie and thinks, for what it's worth, that all new movies should be released in theaters, on demand, online and on DVD simultaneously.

He also thinks you should read OnMilwaukee each and every day.