By Julie Lawrence Special to Published Mar 09, 2007 at 1:14 PM

"We founded Fleming's on the premise that a steakhouse need not be expensive, nor stuffy," says Bill Allen, co-founder and partner of Brookfield's newest wine and dine experience.

Fleming's opens Friday, March 16 at 15665 W. Bluemound Rd. and specializes in USDA prime corn-fed beef, ranging from 8-oz. petit filet mignon to the 40-oz. Porterhouse for two. The menu also includes fresh fish, poultry and fresh salads.

The restaurant features a signature 100-wines-by-the-glass program and a special wine flight tasting menu created by Marian Jansen op de Haar, Fleming's director of wine.

The 7,236-sq. ft. restaurant seats about 256 and has an outdoor patio, an open-air kitchen and a private dining room able to accommodate 70.

Fleming's Prime Steakhouse & Wine Bar was launched in Newport Beach, Calif., by Paul Fleming and Allen in 1998 and there are now 49 locations nationwide. Brookfield is Wisconsin's second location; there is also one in Madison. It belongs to the same family of restaurants that includes Bonefish Grill, Cheeseburger Paradise and Carrabba's Italian Grill.



Julie Lawrence Special to staff writer Julie Lawrence grew up in Wauwatosa and has lived her whole life in the Milwaukee area.

As any “word nerd” can attest, you never know when inspiration will strike, so from a very early age Julie has rarely been seen sans pen and little notebook. At the University of Wisconsin-Milwaukee it seemed only natural that she major in journalism. When offered her an avenue to combine her writing and the city she knows and loves in late 2004, she knew it was meant to be. Around the office, she answers to a plethora of nicknames, including “Lar,” (short for “Larry,” which is short for “Lawrence”) as well as the mysteriously-sourced “Bill Murray.”