By Lori Fredrich Senior Food Writer, Dining Editor, Podcast Host Published Aug 30, 2022 at 1:04 PM Photography: Harley-Davidson Museum

There’s officially a brand new year-round event space to enjoy on the 20-acre Harley-Davidson Museum campus.

The highly anticipated Garage events venue is open for business, boasting 8,200 square feet of space, floor-to-ceiling windows and five operational glass garage doors which offer an indoor-outdoor experience and access to adjacent green space with riverfront views.

Event space set up for dinnerX

With the ability to host up to 550 guests (420 guests seated), the space is the largest indoor venue at the Harley-Davidson Museum. 

Operated by 1903 Events, the space includes an exclusive onsite kitchen, integrated AV capabilities and a full suite which can be used as a meeting room, green room or bridal suite. Additional amenities include a Mother’s room, boat dock access, complimentary museum admission and free parking. Tables, linens and banquet chairs are included with each rental.

Event space with AVX

“We see this building as more than just another event space, but a symbol of the growth and sustainability of the Menomonee Valley and Milwaukee,” notes Aimee Wiedmeyer, Director of Operations for the Harley-Davidson Museum. “We’re proud of this new world-class facility that will be a place where companies, couples, families and more will be able to create memories. We look forward to the continued success of the Harley-Davidson Museum as part of the landscape of downtown!”

Dave Larson, formerly of VISIT Milwaukee, heads up the 1903 Events team of onsite sales and events professionals who plan and execute all events at the Garage from start to finish.

Tours can be requested by reaching out to the sales team by phone at (877) 436-8738. More information is available at

Lori Fredrich Senior Food Writer, Dining Editor, Podcast Host

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with each and every dish. She’s had the privilege of chronicling these tales via numerous media, including OnMilwaukee and in her book “Milwaukee Food.” Her work has garnered journalism awards from entities including the Milwaukee Press Club. 

When she’s not eating, photographing food, writing or recording the FoodCrush podcast, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.