By Molly Snyder Senior Writer Published May 13, 2016 at 11:46 AM

Milwaukee’s first Insomnia Cookies opened at 11 a.m. today at 1804 E. North Ave. The chain specializes in the late-night delivery of freshly baked cookies.

Cookies, ice cream and, of course, milk are also for sale inside the shop.

The business was started from the dorm room of a University of Pennsylvania college student in 2003 and today has almost 90 locations, including ones in Madison and Oshkosh. Most of the stores are opened near college campuses, and yet, pot cookies are not on the menu (yet?). 

Insomnia opens at 11 a.m. and remains open – with delivery service –  until 3 a.m. The delivery charge is $1.99, with a $6 minimum purchase. Cookies are sold in the store individually or in packs ranging from six to 300 cookies. Cookie and ice cream cakes are also available.

Here are a few pics from today's visit:

1. Cookie time

2. Nothing crumb-y about these guys (ahem)

3. Because cookies without milk is sad

Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.

Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.