By Lori Fredrich Senior Food Writer, Dining Editor Published Apr 20, 2016 at 2:01 PM

If you're looking for a cheap lunch option tomorrow, you might be interested to know that Jimmy John's locations around Milwaukee will offer a $1 sandwich promotion at participating stores between 11 a.m. and 3 p.m. on Thursday, April 21.

The deal is part of a Nationwide Customer Appreciation day promotion, the details of which I'll share in just a moment. But first, I want to give you an example of the sort of customer for which Jimmy John's should be truly grateful.

That's dedication

For years, before I took on food writing for a living, I worked at Marquette University. And during my last few years of employment there, I worked with a colleague who was seemingly a Jimmy John’s devotee.

While others in the office sought out burgers from Sobelman's or burritos from Qdoba, Mark always seemed to be happy with Jimmy John's. In fact, without fail, sometimes for months on end, he made the two-block trek to the nearest Jimmy John’s shop, where he ordered and ate his lunch. I don’t recall if he ate exactly the same sandwich every time, but I do recall being floored that he never seemed to tire of the daily ritual.

Suffice it to say, he probably spent enough money at Jimmy John's to warrant a week's worth of $1 sandwich promos.

How to get your $1 sandwich

Fortunately for the rest of you, the offer isn't limited to super-dedicated Jimmy John’s streak eaters.

But, before you bust your butt trying to get to the nearest Jimmy John’s, you should note that, apparently, there are a few rules. 

  1. There’s a limit of one sub per person, and you do have to go to the store to get it (no freaky fast delivery).

  2. Not every sandwich is $1. You’re limited to menu items #1-6, along with the BLT and Slims.

  3. All $1 sandwiches come on Jimmy John’s French bread (though it seems their JJ Unwich lettuce wraps may also be available).

 And, if I’m reading this tweet correctly, you might want to do a little dance once you make that $1 investment in your lunch.

Oh, and Mark, if you happen to read this, I hope you get your $1 sandwich.

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.