By Molly Snyder Senior Writer Published Dec 02, 2019 at 12:02 PM

For the 16th year on a row, Miller Brewing Company transforms the valley into a festive sea of lights with "Lite Up The Valley." The free holiday event begins Friday, Dec. 6 and runs through Saturday, Dec. 21.

The Holiday Lites experience features a mini-tour consisting of a video, a stroll into the famous Miller Caves, a giant tree constructed of 150 beer kegs and the Holiday Lites show. Part of the event takes place outdoors, so be sure to dress for the weather.

Holiday Lites tours run every 20 minutes from 4:40 to 9 p.m. Children of all ages are welcome, however strollers are not permitted.

After the tour, guests who are 21 and older are invited inside the Miller Inn for a beer sampling of Frederick Miller’s Chocolate Lager and the chance to win prizes from the Brewery Shop. 

And if the spirit moves you, bring along a new, unwrapped toy for Toys for Tots or a non-perishable food item for Hunger Task Force. For more information or to make special arrangements, call (414) 931-BEER or click here.

Molly Snyder grew up on Milwaukee's East Side and today, she lives in the Walker's Point neighborhood with her partner and two sons.

As a full time senior writer, editorial manager and self-described experience junkie, Molly has written thousands of articles about Milwaukee (and a few about New Orleans, Detroit, Indianapolis, Boston and various vacation spots in Wisconsin) that range in subject from where to get the best cup of coffee to an in-depth profile on the survivors of the iconic Norman apartment building that burned down in the '90s.

She also once got a colonic just to report on it, but that's enough on that. 

Always told she had a "radio voice," Molly found herself as a regular contributor on FM102, 97WMYX and 1130WISN with her childhood radio favorite, Gene Mueller.

Molly's poetry, essays and articles appeared in many publications including USA Today, The Writer, The Sun Magazine and more. She has a collection of poetry, "Topless," and is slowly writing a memoir.

In 2009, Molly won a Milwaukee Press Club Award. She served as the Narrator / writer-in-residence at the Pfister Hotel from 2013-2014. She is also a story slam-winning storyteller who has performed with The Moth, Ex Fabula and Risk!

When she's not writing, interviewing or mom-ing, Molly teaches tarot card classes, gardens, sits in bars drinking Miller products and dreams of being in a punk band again.