By Lori Fredrich Senior Food Writer, Dining Editor Published Mar 27, 2025 at 10:03 AM

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For the second year running, Milwaukee Wine Academy (MWA) invites wine lovers and wine industry professionals to partake in a five-day festival celebrating wine and wine culture. 

Milwaukee Wine Weekend is slated to take place  April 10 through 14, offering a slew of immersive events showcasing both local and national tastemakers a locations throughout our city.

"With this year’s Milwaukee Wine Weekend, we are creating new experiences that Milwaukee has never seen," notes Dr. Jeffrey Coleman, co-founder of MWA. "Not only are we elevating the city’s wine culture, but we do so all while embracing the diversity that makes our city and the world of wine so enchanting."

A weekend filled with wine

Peruse the slate of activities in which you can participate all weekend long!

Thursday, April 10 from 6-8 p.m.
Milwaukee Wine Weekend Opening Happy Hour 
Location: Thelma Carol Wine Merchants, 605 W. Virginia St.
[Get tickets]

Friday, April 11 from 6 to 9 p.m.
Vino Royale
Charles Allis Art Museum, 1801 N. Prospect Ave.
Take part in a lively, casino-inspired event where guests can play wine-themed games like Wine Bingo, Wine Roulette and Blackjack while enjoying music and winning prizes.
[Get tickets]

Saturday, April 12 from noon to 3 p.m.
Black Wine Expo
Lupi & Iris, 777 N. Van Buren St.
Experience a premier tasting experience showcasing Black-owned wine brands and producers available in Wisconsin. Includes a VIP panel discussion, wine sampling and bottle purchases available through Lupi & Iris.
[Get tickets]

Sunday, April 13 from 2 to 4 p.m.
Read Between the Wines: Book Talk & Rosé Tasting with Charles Springfield
Niche Book Bar, 1937 N. Doctor M.L.K. Jr. Dr.
Join Charles Springfield as he discusses his book "Maneuvering Rosé Wine with Style" and directs a guided rosé tasting.
[Get tickets]

Monday, April 14 from 6 to 9 p.m.
‘414 Day’ Wine Dinner
The Diplomat, 815 E. Brady St.
Indulge in a five-course wine dinner led by James Beard Award-winning chef Dane Baldwin. Each course will feature a wine that aligns with MWA’s mission to promote diversity in the wine industry.
[Get tickets]

Tickets for Milwaukee Wine Weekend events are available for purchase online at mkewineacademy.com. Early registration is encouraged, as space is limited for each event. 

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.