By Lori Fredrich Senior Food Writer, Dining Editor, Podcast Host Published Jun 26, 2019 at 4:01 PM Photography: Lori Fredrich

Slurp up these festival stories packed with vitamins, minerals and everything you need to spike your summer fun. The Summer Festivals Guide is brought to you by Punch Bowl Social. Come on in – it’s time we all win at adulting.

It's time to gear up for the World's Largest Music Festival, which takes place now through July 7 (closed July 1). And that means loosening your belt to make room for some of the delicious new festival foods. 

As usual, Summerfest favorites like Saz's sampler platter, turkey legs and roasted ears of corn on the cob aren't going anywhere; however, there will be a variety of new foods to satiate your festival cravings.

Brand new experiences

Pizza Man will be at Summerfest for the very first time in 2019, and they’ll be selling pizza (whole pies or slices) and housemade eggplant fries in the American Family Insurance Amphitheater Forecourt. 

There’s also a brand new Red Bull Bar, which will feature a variety of Red Bull themed cocktails; appropriately, it will be right next door to JoJo’s Martini Lounge. Last, but not least, a brand new wine bar will make its debut. Called Vintage 1968, this new concept will offer wines by the glass or bottle near the BMO Harris Pavilion (both Summerfest Corkskrew locations will also be open).

Some familiar vendors are also shifting spots. BelAir Cantina will have a second location in the Briggs & Stratton Big Backyard where guests can enjoy their popular tacos.

Saz’s Express will also add a location at the north end of the grounds in the Ethnic Village.

Meanwhile, Sil’s Mini Donuts will introduce a new location near the BMO Harris Pavilion where they’ll dish out mini doughnuts, coffee and tea.  On the beverage side, a third Pepsi Beverage Station will be added to the South Marketplace near the BMO Harris Pavilion.

There are also a host of new foods and beverages (including a number of non-alcoholic options) being added to the line-up including snacks, sandwiches and sweet treats.

Non-alcoholic beverages

Little Sweetie’s Specialty Treat Wagon (Northwestern Mutual Children’s Theater & Playzone): Thelma’s Lemonade and Thelma’s Watermelon Lemonade Icee Slushies.

Bubly sparkling water: grapefruit, lime, strawberry and cherry.

Milwaukee Ice Cream Company (U.S. Cellular Connection Stage with FM106.1): Hot and cold brew coffee.

Mountain Dew Code Red: All the taste of Mountain Dew with a kick of cherry.

Mountain Dew Liberty Brew: A mix of  49 flavors with a predominate taste of cherry, berry and signature Dew flavor.

Red Bull - The Coconut Edition:  Red Bull energy drink with the flavors of coconut and berry.

Alcoholic Spritz

Cape Line Hard Strawberry Lemonade: A refreshing spritz that contains just six simple ingredients and ALL the flavor of summer.


Charcoal Grill & Rotisserie Impossible Burger (Harley-Davidson Roadhouse with Miller High Life).

Saz’s Sriracha cauliflower bites (Miller Lite Oasis): Sriracha battered cauliflower bites served with mojito lime dipping sauce.

Pizza Man fried eggplant (American Family Insurance Amphitheater Forecourt).

Cousins Subs Wisconsin Mac & Cheese (Northwestern Mutual Children’s Theater & Playzone): White mac & cheese featuring Wisconsin shredded parmesan and white cheddar cheeses (Meat lovers can add bacon, ham, or turkey).

Saz’s Express (Ethnic Village): roasted mushroom flatbread.

Burgers, sandwiches & sandwich-like things

AJ Bombers Big Gig Burger Combo Burger (Northwestern Mutual Children’s Theater & Playzone): Burger with applewood smoked bacon, American cheese, and onions served with a side of tots.

AJ Bombers Smoke Shack Burger Combo (Northwestern Mutual Children’s Theater & Playzone): Burger with American cheese, Smoke Shack pulled pork and Kansas City BBQ sauce served with a side of tots.

Cousins Subs Piggy Mac Sub (Northwestern Mutual Children’s Theater & Playzone): Pulled pork, bacon, sautéed onions, Wisconsin mac & cheese, and Wisconsin smoked gouda on Italian bread.

Mille’s Italian beef and sausage combo sandwich (Ethnic Village): Italian Beef layered on top of a Mille’s own recipe Italian sausage served with peppers in a bun.

Venice Club Meatball Cone (Harley-Davidson Roadhouse with Miller High Life): Meatballs with marinara sauce in an Italian bread cone topped with mozzarella cheese.


Pizza Man Pizza (American Family Insurance Amphitheater Forecourt): Available by the whole pie or the slice.


Klement’s Traditional Sampler (Uline Warehouse with Miller Lite and CW18 & My24/Klement’s Sausage & Beer Garden): Bratwurst, Italian and Polish sausages with German potato salad and sauerkraut.

Klement’s Sausage Platter (Uline Warehouse with Miller Lite and CW18 & My24/Klement’s Sausage & Beer Garden): Bratwurst, Four Cheese Smoked Sausage, and uncured Polish sausage with beer and cheese with German potato salad and red cabbage.

Klement’s jumbo pretzel with Beef snack sticks (Uline Warehouse with Miller Lite and CW18 & My24/Klement’s Sausage & Beer Garden): Jumbo pretzel served with cheese sauce and Dusseldorf mustard accompanied by four grilled Klement’s all beef snack sticks.


Bobalou Lemon Chill & Pretzels Jumbo gourmet Bavarian pretzel (Briggs & Stratton Big Backyard with Miller Lite and CBS 58, Northwestern Mutual Children’s Theater & Playzone, BMO Harris Pavilion with Miller Lite, American Family Insurance Amphitheater): Served with three assorted dipping sauces.

Fazio’s Gourmet Popcorn (Popcorn Wagons located throughout grounds): Big popcorn tubs, plus bags of cheesy caramel corn.

Pizza Man Eggplant (American Family Insurance Amphitheater Forecourt).

Little Sweetie’s Specialty Treat Wagon (Northwestern Mutual Children’s Theater & Playzone): Giant Pixie Sticks and licorice ropes, Unicorn Pop, caramel corn, caramel apple corn, cheesy caramel corn.

Ward’s House of Prime cheese curds (Ethnic Village): Deep fried cheese curds.


Pete’s Pops (At BelAir Cantina: Briggs & Stratton Big Backyard with Miller Lite and CBS 58, Northwestern Mutual Children’s Theater & Playzone): Flavors include salted watermelon, raspberry lime and Georgia peach.

Auntie Annie’s Cinnamon Pretzel Nuggets (U.S. Cellular Connection Stage with FM106.1).

Peter Sciortino’s Bakery creme brulee (Miller Lite Oasis, BMO Harris Pavilion with Miller Lite).

Dippin’ Dots (Briggs & Stratton Big Backyard with Miller Lite and CBS 58, Ethnic Village): New flavors include brownie batter and cool mint crunch.


  • Lakefront Citrica Mexican Ale,  brewed with key lime puree and orange peel
  • Peroni, a brew with mild malt flavor, scattered hints of grass and a bitter finish
  • Terrapin Hoppin' Bubbly Brut IPA, a beer which celebrates the classic malt bill from "The Champagne of Beers" along with Terrapin's affinity for IPAs. Crisp and dry with aromatic hops
  • Terrapin Luau Krunkles, a brew with  tropical aromas of passion fruit, orange and guava and big juicy hop flavors and smooth bitterness
  • Terrapin Watermelon Gose, a kettle-soured brew with lactobactillus for a refreshing beer with distinct  lactic  tartness  and a bit of  saltiness
  • Water  Street  Brewery Sporten European Lager, a  light German lager reminiscent of the Helles style. Munich malts  lend  light bread character balanced with sweet, flowery Mittelfruh hops


Saz's Dockside Barbecue

  • De Luca Prosecco

Vintage  1968

  • Yes Way Rose
  • Dreaming Tree "Crush" Red Blend
  • Canyon Road Moscato
  • Cavit Pinot Grigio
  • Whitehaven Sauvignon Blanc
  • Mirrasou Pinot Noir
  • Chateau Ste. Michelle Riesling
  • Dark Horse Wines (Pinot Grigio, Chardonnay, Sauvignon Blanc, Pinot Noir, Cabernet Savignon)
  • Decoy Merlot
  • Decoy Sauvignon Blanc
Lori Fredrich Senior Food Writer, Dining Editor, Podcast Host

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with each and every dish. She’s had the privilege of chronicling these tales via numerous media, including OnMilwaukee and in her book “Milwaukee Food.” Her work has garnered journalism awards from entities including the Milwaukee Press Club. 

When she’s not eating, photographing food, writing or recording the FoodCrush podcast, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.