Oilerie USA, Inc., based in Fish Creek, announced that the first franchise location will open in Brookfield in autumn. Jacqueline M. Zach Enterprises LLC, a Milwaukee-based company, purchased the franchise and will operate the shop.
The shop carries extra virgin olive oils, aged balsamic vinegars and more than 100 other products including spices and snacks, pastes, pestos, pasta and more. Oilerie’s flagship location, Oilerie Fish Creek, opened five years ago and is now the largest single-store retailer of extra virgin olive oil and aged balsamic vinegars.
"For years customers have made Fish Creek a destination for tasting and purchasing the freshest and most unique olive oils direct from Italy," said Oilerie USA, Inc. owner Curt Campbell. "It’s thrilling to have our special Door County experience blossom into so much more."
A similar store, Oil & Vinegar, closed recently after a few years in business at Mayfair Mall.
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He can be heard weekly on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories.