Annually, Packers Family Night serves as the first look for fans of the new team (or just the latest look at Aaron Rodgers), and this year the event will be held on Saturday evening, Aug. 5.
Now in its 17th year, "Packers Family Night, presented by Bellin Health" is an introduction to Green Bay's 2017 squad, both in-person to a capacity crowd at Lambeau Field and on television to a state-wide audience. Doors open at 5:30 p.m., and players will be introduced on the field at 7:30 p.m.
Family Night will benefit the Wendy’s Wonderful Kids foster care adoption program, a signature program of the Dave Thomas Foundation for Adoption.
As in the past, the format for this year’s Family Night will again be a full practice, rather than just a scrimmage, so that the team can continue its preparation for the regular season. The practice will include 11-on-11 sessions that feature live contact.
In 2016, Family Night sold out nearly two weeks beforehand, the event's 10th sellout in 16 years.
The evening is family-focused and will feature a game-like atmosphere with use of the video boards, gameday music and a fireworks show at the conclusion. Family Night is a part of Bellin Health's Back to Football campaign. Other components of the campaign include Packers training camp and preseason games.
Included in the event's activities will be Chili's popular "Jerseys Off Our Backs" promotion, with Packers jerseys – all of which will have been worn by Green Bay players in the just-completed practice – given away in a random drawing. The Pick ’n Save Family Night Picnic also returns, and the Pick ’n Save Fireworks Show will conclude the night.
Tickets are priced at $10 and will go on sale June 28 at 10 a.m. Fans can purchase their tickets through Ticketmaster or at the Packers’ ticket office in person. There is a limit of 10 tickets per purchase during the first day of ticket sales. All individuals, regardless of age, require a ticket for entry.
Once again, a group ticket program (minimum of 50 tickets) will be offered. The application form is available online, in person at the Packers ticket office or can be requested to be sent by calling 920-569-7501. Group ticket orders are restricted to approved groups and organizations, and are to be used for the sole purpose of accommodating a group or organizational outing. Resale is prohibited.
Parking for the event will be $5, with net proceeds to be donated to the Wendy’s Wonderful Kids Program.
In case of inclement weather, no refunds will be issued unless all stadium activities – from 5:30 p.m. until the end of the fireworks show – are canceled.
TMJ4 in Milwaukee, in conjunction with NBC26 in Green Bay, will broadcast Family Night statewide as a part of the Packers TV Network. In addition to Milwaukee and Green Bay, the event will be televised by WKOW-TV in Madison, WXOW-TV in La Crosse, WQOW-TV in Eau Claire, WAOW-TV in Wausau, KQDS-TV in Duluth-Superior and WLUC-TV in Escanaba-Marquette.
The entire training camp schedule will be released soon.