After three years in business, Roots: Underground Outfitter, an urban upscale clothing store for primarily men, will relocate from 5328 W. Vliet St. to 2622 N. Downer Ave. in the former Paperwork space.
Co-owner Francis "Woody" Burns – who owns the shop with longtime friend Liam Duax – says the business will most likely open Thursday, Sept. 1.
"Having lived in Milwaukee our entire lives, we know that the East Side is a much more bustling part of town for young adults," says Burns. "We are also moving into a space that is much larger than our old location."
The increased space will allow the business to expand into women’s lines, as well.
Roots also offers rare and exclusive basketball shoes and custom screen printing orders.
"We believe that Downer is a great fit for us because, despite the fact that it has seen better days, we anticipate a reawakening of sorts in the area, and we want to be a catalyst for that and in on that from the ground floor," says Burns.
Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.
Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.
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