By Molly Snyder Senior Writer Published Jul 07, 2022 at 3:31 PM

The great Milwaukee summer is HERE! Don't miss all of our great coverage on local festivals and happenings. Click here for your full summer line-up! 

Your guide to having a great summer is brought to you by Potawatomi Hotel & Casino and Peoples State Bank.

Seltzerland will pop-up in the Deer District next Saturday, July 16, and temporarily convert the Plaza at Fiserv Forum into an outdoor hard seltzer paradise with more than 100+ hard seltzers to sample.

Brands include White Claw, Mike's Hard Lemonade Seltzer, Vizzy, Topo Chico Hard Seltzer and BuzzBallz. Guests can also try a new release from White Claw called REFRSHR and the nationally acclaimed Happy Dad. 

This year, the event is moving from Lincoln Park Golf Course to Deer District. Tickets start at $39 and are available for purchase here. When buying tickets, attendees will sign up for one of two sessions.

Attendees will have the chance to vote for their favorite hard seltzers, brand experience and can design and swag. The winners will be announced on Seltzerland’s Instagram.  

Seltzerland is in the midst of a national tour that travels to outdoor venues, golf courses and stadiums all across the United States. The festival features on-site activities like seltzer pong, lemonade ladder golf, cornhole, a photo opportunity inside the White Claw inflatable bubble booth and seltzer swag to take home. There will also be a DJ and MKE Eats food truck on the plaza.  

A portion of proceeds from all Seltzerland events are donated to Forage Forward, a national organization dedicated to supporting local and national non-profit organizations, with a specific focus on social justice, food banks, food sustainability and food education. 

For tickets and more information, go here. 


Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.

Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.