The Simple Greek and Entrepreneur Marcus Lemonis announced this past week that they are bringing their new, fast casual restaurant concept, The Simple Greek, to 20 major metro markets, including Milwaukee.
Currently, The Simple Greek chain consists of four locations, three in the greater Pittsburgh, Pa. area and one in Highland Park, Ill. An additional 53 franchises are slated to open within the next few months in conjunction with the expansion.
"Coming from a Greek family, I am particularly excited to expand The Simple Greek dining experience across the country and give our customers convenient access to delicious and healthy food with reasonable prices," says Lemonis. "We look forward to meeting customers when we open our doors for the first time in each new city, and to have them sample our wonderful authentic food."
The Simple Greek was born when Pittsburgh chain, My Big Fat Greek Gyro, was featured on his hit CNBC reality series, "The Profit," a show on which Lemonis turns around struggling businesses and buys an ownership stake in the companies. As a result of the new partnership, the restaurants were re-branded as The Simple Greek featuring an open assembly line model for gyros, salads and plentiful sides.
The Simple Greek is building a reputation for premium ingredients, open kitchens and Greek atmosphere in a fast casual setting. Menus feature a variety of dishes, including build your own bowls, salads, pitas and Greek yogurt with a variety of proteins, toppings and sides.
For more information, visit TheSimpleGreek.com.
As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.
Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.
When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.
