By JC Poppe Special to OnMilwaukee.com Published Mar 25, 2011 at 10:19 AM

I'll admit it, this is a music video that I completely missed. I just found out about it on Tuesday thanks to a tweet I pulled from the atmosphere.

Lah-Kid has been supporting his album "Lamborghini Dreams" for a little while now and apparently this is his third single from the project.

The song "Big Lights, Big Dreams" features Ashley Amore and is produced by the very dope Reason. I'll admit, when I first heard Lah-Kid, I didn't initially dig his voice, but after some time I'm starting to come around.

The music video, directed and put together by Kush Entertainment, is pretty vivid with its color usage and integrates some video of Lah-Kid while he was in NYC at Shade 45 for an interview. Honestly, the look of it is pretty fresh and its quality is similar to other videos made by more known industry artists.

JC Poppe Special to OnMilwaukee.com

Born in Milwaukee and raised in the Milwaukee suburb of Brown Deer, Concordia University Wisconsin alumnus Poppe has spent the majority of his life in or around the city and county of Milwaukee.

As an advocate of Milwaukee's hip-hop community Poppe began popular local music blog Milwaukee UP in March 2010. Check out the archived entries here.

Though heavy on the hip-hop, Poppe writes about other genres of music and occasionally about food, culture or sports, and is always ready to show his pride in Milwaukee and Wisconsin.