Oktoberfest is only a few weeks away. You’ve got your favorite lederhosen picked out and you’re ready to drink. But, wait. What shoes to wear?
Adidas has the answer, and Milwaukee – being a heavily German-influenced city that can appreciate when, for a change, there is an easy solution to a drinking problem – is going to love it. The Bavarian-based company is celebrating Oktoberfest in style this year, bringing back its classic lifestyle model, the Adidas Originals, but with a couple of slight alterations for a somewhat sloppier audience.
Presenting the Adidas Originals Munchen Oktoberfest. Check out the video below.
Hey, those are pretty sweet! And the music makes me want to chug a boot of German beer and blast a soccer ball 30 feet over the goal!
Aesthetically, the brown-and-gold Munchen Oktoberfest are apparently inspired by traditional Bavarian calfskin pants, featuring rich embroidery to match your lederhosen and an inner lining with a red-and-white micro-check tablecloth pattern, which evokes that special alpine sense. Pragmatically, they’re made from fine leather with "DBPR" coating, which, according to Adidas, makes the trainers durably beer- and puke-resistant (thus the DBPR). Gotta love that smart German engineering.
And where the Originals typically display the name of the brand line – Superstar, Milan, etc. – the Munchen Oktoberfest say, in gold lettering, "Prost," which is German for "cheers" and is a good reminder to do just that. So when you and your buddies are sloshed and you clink together your already filled-to-the-brim steins – toasting to friendship or memories or multinational sportswear corporations or whatever – and you spill a little (a lot; OK, most) of your beer, you won’t mess up your brand new kicks.
The Originals Munchen Oktoberfest were released on Sept. 2 and retail for €200 ($238), and the limited-edition sneakers come with their own 1-liter stein – for celebrating, or testing out Adidas’ claims of resistance.
Locally, Oktoberfest Milwaukee is at Pere Marquette Park in Downtown from Sept. 29 to Oct. 1 and again from Oct. 6-8. In Glendale, the Bavarian Bierhaus hosts its annual month-long Oktoberfest celebration, every Friday and Saturday from Sept. 8-9 until Oct. 6-7. So wear your best to the fest and "prost!" with confidence.
Born in Milwaukee but a product of Shorewood High School (go ‘Hounds!) and Northwestern University (go ‘Cats!), Jimmy never knew the schoolboy bliss of cheering for a winning football, basketball or baseball team. So he ditched being a fan in order to cover sports professionally - occasionally objectively, always passionately. He's lived in Chicago, New York and Dallas, but now resides again in his beloved Brew City and is an ardent attacker of the notorious Milwaukee Inferiority Complex.
After interning at print publications like Birds and Blooms (official motto: "America's #1 backyard birding and gardening magazine!"), Sports Illustrated (unofficial motto: "Subscribe and save up to 90% off the cover price!") and The Dallas Morning News (a newspaper!), Jimmy worked for web outlets like CBSSports.com, where he was a Packers beat reporter, and FOX Sports Wisconsin, where he managed digital content. He's a proponent and frequent user of em dashes, parenthetical asides, descriptive appositives and, really, anything that makes his sentences longer and more needlessly complex.
Jimmy appreciates references to late '90s Brewers and Bucks players and is the curator of the unofficial John Jaha Hall of Fame. He also enjoys running, biking and soccer, but isn't too annoying about them. He writes about sports - both mainstream and unconventional - and non-sports, including history, music, food, art and even golf (just kidding!), and welcomes reader suggestions for off-the-beaten-path story ideas.
